Web 2.0 in Action! How SAP Is Leveraging Web 2.0 in CRM to Improve Customer Experience by SAP America, Inc.Welcome, Guest      sign in | register | help


   Search for:        Advanced Search
Research Abstract
Web 2.0 in Action! How SAP Is Leveraging Web 2.0 in CRM to Improve Customer Experience
by SAP America, Inc.

> View this now

Published on: June 2008
Type of content: WHITE PAPER
Format: Adobe Acrobat (.pdf)
Length: 22 pages
Price: FREE

Overview:

This document explains how SAP leverages Web 2.0 in CRM to improve customer experience. The document is divided into four parts:


 



  • SAP's approach to Web 2.0 at a high level.

  • Incorporation of Web 2.0 technological principles within SAP CRM 2007.

  • Focus on business process community, which is focused around CRM.

  • Vision of building products for the future.

> View Company Report
> View all content by this company
> Return to Search Results


         
  The Complete KnowledgeStorm Network of Technology Search Sites. Focused searching for faster results.

TechTarget provides enterprise IT professionals with the information they need to perform their jobs - from developing strategy, to making cost-effective IT purchase decisions and managing their organizations' IT projects - with its network of technology-specific Web sites, events and magazines.

TechTarget Corporate Web Site  |  Media Kits  |  Reprints




  TechTarget - The IT Media ROI Experts