by SAS Institute Inc.
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Published on: November 30, 2012
Type of content: WHITE PAPER
Length: 11 pages
The power of analytics cannot be denied – they help organizations transform and differentiate themselves, accelerate the pace of business, analyze markets and customers, and create new business opportunities.
However, for analytics to be fruitful, someone must lead the way. And that someone is the CIO.
Inside, learn why the speed of knowledge is so critical to business success as you gain insight into what analytics is, what it involves, and why it’s important. Then, uncover the strategic role CIOs must play in driving analytics and reaping the benefits it has to offer.