Kia Motors – Building an automotive website that has the ‘Power to Surprise’ by SitecoreWelcome, Guest      sign in | register | help


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Research Abstract
Kia Motors – Building an automotive website that has the ‘Power to Surprise’
by Sitecore

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Published on: July 25, 2013
Type of content: CASE STUDY
Format: Unknown
Length: 4 pages
Price: FREE

Overview:

Kia Motors, the UK's fastest growing car brand, wanted to revamp their company image - and that meant optimizing their website. They needed a more interactive, up-to-date, accessible site that could be deployed quickly. How did they do it?


Access this brief case study to learn about the web content management system (CMS) that Kia implemented in order to overhaul their existing website for a more user-friendly experience. Read now to learn how Kia experienced the following benefits:



  • 338% increase in brochure downloads

  • 35% increase in calls to dealers originating from the site

  • Increase in market share from 1.4% to 2.93%

  • And more!

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