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Published on: March 31, 2013
Type of content: WHITE PAPER
Length: 5 pages
Today's consumers are tapped in to social networks, and they expect the companies they do business with to be as well. Customers are demanding high levels of service from a variety of new channels - channels that bring both risk and opportunity for customer relationship management (CRM).
Savvy businesses realize that in order to deliver superior customer service in the face of new technologies, a new approach must be taken that focuses on enterprise-wide collaboration and unified communications.
This helpful whitepaper outlines the key capabilities of a next-generation contact center and explores the various tools you should consider for supporting a collaborative CRM initiative. Read on for:
- 6 elements of a unified contact center architecture
- 4 considerations when choosing platforms
- 9 essential functions of a next-gen contact center
- And more!