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Research Abstract
Taking Control with Marketing Optimization
by WebTrends

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Published on: April 12, 2013
Type of content: WHITE PAPER
Format: Unknown
Length: 7 pages
Price: FREE


For most consumers in today’s web-obsessed culture, their experience with a brand online is critical to their opinion, buying decisions, and future interaction with the company.  Customers are asking for an engaging, personalized web experience that pulls them in, and your business needs to deliver.

Access this white paper to discover the business case for creating personalized web experiences, and discover how marketers are listening to consumers in order to optimize digital marketing strategies.  Also, learn from 3 different scenarios in which digital marketing optimization can benefit your business!

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