Making the case for multichannel app development – A CIO imperative by KonyWelcome, Guest      sign in | register | help

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Research Abstract
Making the case for multichannel app development – A CIO imperative
by Kony

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Published on: March 05, 2013
Type of content: WEBCAST
Format: Unknown
Price: FREE


Mobile development is not a choice, not an added bonus, and not a luxury. It is a basic requirement for relevance in today's mobile universe. "We've reached the tipping point where smart phone shipments exceed PC shipments," says Gordon Van Huizen, Gartner's Research Director of Mobile App Development. But going mobile involves much more than simply pushing content onto new formats; optimizing content for new interfaces and devices takes time, money, and resources.

In this webcast, discover how one-platform offers an alternative to multi-platform chaos and headaches. Watch for key analyses of the future of mobile apps, staying adaptable to emergent formats, and write-once model.

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