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Research Abstract
The Business of Social Business
by IBM

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Published on: November 30, 2012
Type of content: WHITE PAPER
Format: Unknown
Length: 20 pages
Price: FREE

Overview:

Many organizations are realizing the unprecedented benefits of applying social approaches both internally and externally.


Yet many companies are still wrestling with the organizational and cultural challenges posed by these new approaches.


Access this in-depth resource to explore a study based on the responses of more than 1,100 individuals and interviews with more than two dozen executives from leading organizations. Discover how organizations are leveraging new social approaches to:



  • Create valued customer experiences

  • Increase workforce productivity and effectiveness

  • Accelerate innovation

  • And more.

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