Data accuracy and the bottom line: Making the case for proactive data quality by Melissa Data CorpWelcome, Guest      sign in | register | help


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Research Abstract
Data accuracy and the bottom line: Making the case for proactive data quality
by Melissa Data Corp

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Published on: January 17, 2013
Type of content: EGUIDE
Format: Unknown
Length: 8 pages
Price: FREE

Overview:

According to analysts, data accuracy is critical in technology-driven business processes, making it a must to involve business users in data quality efforts.


To win approval for involving business users in data quality efforts, IT managers should draw a connection between accurate data and the bottom line.


This exclusive guide outlines key data quality challenges, the business ramifications of poor data quality, and steps to implementing a forward-thinking data quality approach.

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