by Melissa Data Corp
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Published on: January 17, 2013
Type of content: EGUIDE
Length: 8 pages
According to analysts, data accuracy is critical in technology-driven business processes, making it a must to involve business users in data quality efforts.
To win approval for involving business users in data quality efforts, IT managers should draw a connection between accurate data and the bottom line.
This exclusive guide outlines key data quality challenges, the business ramifications of poor data quality, and steps to implementing a forward-thinking data quality approach.