Oracle Customer Experience: The Financial Services Experience by Oracle Corporation UK LtdWelcome, Guest      sign in | register | help


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Research Abstract
Oracle Customer Experience: The Financial Services Experience
by Oracle Corporation UK Ltd

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Published on: December 13, 2012
Type of content: WEBCAST
Format: Unknown
Price: FREE

Overview:

A great customer experience can make all the difference for businesses looking to stay competitive and draw and retain consumers.


Watch this webcast for a customer case about choosing a credit card with the Ashcroft Financial Group. Using customer experience management (CEM), Ashcroft allows its customers an individualized card-choosing experience through questionnaires, live chat, a variety of design options, and custom payment setup. After his choice, Ashcroft continues the customer’s experience through follow-up e-mails, access to a temporary card, personalized recommendations based on his profile information, and more. 


Access this webcast now to find out how CEM tools helped Ashcroft recieve a positive brand response from the customer and develop customer loyalty.

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