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Published on: May 31, 2010
Type of content: WHITE PAPER
Length: 8 pages
It is all too easy to get out of touch with customers and other stakeholders- and to lose the power of your customer’s voice in driving your business forward. And while you may already have a variety of customer feedback programs and initiatives in place, you may find it challenging to tie all these efforts together.
With a good enterprise feedback management (EFM) strategy, you can build strong, lasting relationships with your customers by providing them with the products and services they want- gaining customer loyalty and increased revenue in return.
Access this helpful white paper to learn the 4 steps to maximizing your customer insight. Learn how you can:
- Standardize the data collected and the questions asked
- Centralize data storage to expedite internal reporting
- Combine customer feedback with operational data sources
- Leverage predictive analytics to improve every customer interaction
- And more.