A Five Step Plan for Transforming Into a Social and Customer Centric Business by SAPWelcome, Guest      sign in | register | help

   Search for:        Advanced Search
Research Abstract
A Five Step Plan for Transforming Into a Social and Customer Centric Business
by SAP

> View this now

Published on: September 30, 2012
Type of content: WHITE PAPER
Format: Unknown
Length: 14 pages
Price: FREE


Social media has drastically altered the way today’s businesses and customers interact. The old “inside out” model of information flow from corporation to customer is quickly being replaced by an “outside in” model where customers are in control and are not shy about voicing their opinions. These changes have led to the emergence of a new operating model known as customer-to-business (C2B).Read this report to learn how C2B can help you become more customer-centric by enabling you to:

  • Assimilate customer and market from the outside in a systematic way

  • Operationalize key information across the business so key stakeholders can take action and engage with customers more effectively

  • Empower customers by giving them direct influence over how business gets done.

> View Company Report
> View all content by this company
> Return to Search Results

  The Complete KnowledgeStorm Network of Technology Search Sites. Focused searching for faster results.

TechTarget provides enterprise IT professionals with the information they need to perform their jobs - from developing strategy, to making cost-effective IT purchase decisions and managing their organizations' IT projects - with its network of technology-specific Web sites, events and magazines.

TechTarget Corporate Web Site  |  Media Kits  |  Reprints

  TechTarget - The IT Media ROI Experts