> View this now
Published on: November 05, 2012
Type of content: WHITE PAPER
Length: 8 pages
Today’s most successful organizations are those that recognize social technology as no longer a “nice to have” but a “must have”. In fact, according to a recent McKinsey report, 70% of companies have incorporated social technologies into their business strategies.
But, Gartner research shows that without a solid social plan with tangible goal and objectives, your social initiative will fail.
Access this informative resource to gain insight into what makes up a sound social plan and explore the various business benefits of incorporating social technologies into your overall business strategy.