Capitalising on Mobile Moments for Smarter Commerce by IBMWelcome, Guest      sign in | register | help


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Research Abstract
Capitalising on Mobile Moments for Smarter Commerce
by IBM

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Published on: March 31, 2012
Type of content: WHITE PAPER
Format: Unknown
Length: 10 pages
Price: FREE

Overview:

In their enthusiasm to capitalize on the mobile computing trend, many enterprises spend precious time, capital, and other resources building mobile apps that don't add to their bottom line.


What should you do differently to make sure your mobile project is profitable and delivers value?


Read this white paper find detailed best practices to help you:



  • Determine the best opportunities to leverage mobility in order to engage and deliver value to the user, benefit the entire ecosystem, and also provides value to the enterprise

  • And develop a high quality, viable app strategy and deployment plan.

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