The top 10 secrets to using data mining to succeed at CRM Discover proven strategies and best practices by IBMWelcome, Guest      sign in | register | help


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Research Abstract
The top 10 secrets to using data mining to succeed at CRM Discover proven strategies and best practices
by IBM

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Published on: December 31, 2010
Type of content: WHITE PAPER
Format: Unknown
Length: 8 pages
Price: FREE

Overview:

With data mining moving into the mainstream, it’s clear that organizations are realizing the invaluable insights this tool can provide in making critical business decisions.  But what many companies don’t realize are the potential benefits of analytics on customer relationship management (CRM) initiatives.


Check out this white paper outlining how top companies have successfully leveraged data mining tools to boost their CRM efforts.  Included are 10 tips that your organization can benefit from.


Discover proven strategies and best practices related to:



  • Determining which data maps to your project goals

  • Planning and executing successful data mining projects

  • Expanding the scope of data mining to achieve great result

  • Understanding the roles and responsibilities of project team member

  • And more.

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