LEGO: Nurturing Consumer Loyalty Bloomberg BusinessWeek Article by SAP America, Inc.Welcome, Guest      sign in | register | help


   Search for:        Advanced Search
Research Abstract
LEGO: Nurturing Consumer Loyalty Bloomberg BusinessWeek Article
by SAP America, Inc.

> View this now

Published on: December 31, 2011
Type of content: WHITE PAPER
Format: Unknown
Length: 4 pages
Price: FREE

Overview:

This LEGO customer success story reported by Bloomberg Businessweek highlights how LEGO leverages SAP Customer Relationship Managment (SAP CRM), especially the loyalty management software, to run the compnay's customer loyalty program.

> View Company Report
> View all content by this company
> Return to Search Results


         
  The Complete KnowledgeStorm Network of Technology Search Sites. Focused searching for faster results.

TechTarget provides enterprise IT professionals with the information they need to perform their jobs - from developing strategy, to making cost-effective IT purchase decisions and managing their organizations' IT projects - with its network of technology-specific Web sites, events and magazines.

TechTarget Corporate Web Site  |  Media Kits  |  Reprints




  TechTarget - The IT Media ROI Experts