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Research Abstract
IBM SPSS Predictive Analytics Overview
by IBM

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Published on: August 16, 2012
Type of content: WEBCAST
Format: Unknown
Price: FREE


You already know that business intelligence can play a crucial role in the effectiveness of your customer service. How do you leverage that information to gain insight into your customers in real time? Predictive analytics can help you meet this goal. With the right predictive analytics platform, you'll be able to:

  • Build customer loyalty

  • Identify your best and worst customers

  • Address specific customer needs

  • Predict offers customers will likely respond to

  • And much more.

Watch this webcast to find out how a predictive analysis platform can improve performance in your organizations call center.

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