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Research Abstract E-Guide: Building a Mobile CRM Strategy for SAP
by SAP America, Inc.

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Published on: June 29, 2012
Type of content: EGUIDE
Format: Unknown
Length: 10 pages
Price: FREE


While mobile CRM offers countless benefits from improved employee productivity, higher customer satisfaction and increased operational efficiency, there are many factors to consider when evaluating whether it’s the right choice for your organization.

This expert guide offers a glimpse into the mobile CRM experiences of two leading companies, Canadian-based Shred-it and Minneapolis-based consumer goods giant, General Mills.  

Read this insightful resource to learn how both companies leveraged SAP CRM as part of their mobile applications initiatives with articles entitled as follows:

  • Shred-it goes small, choosing Sky Technologies for mobile SAP CRM

  • General Mills shares SAP CRM on the iPad best practices.

Discover how your company can begin reaping the benefits of a mobile CRM strategy today.

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