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Published on: June 21, 2012
Type of content: WHITE PAPER
Length: 2 pages
Predictive analytics and cloud solutions are changing the way organizations do business. But what about predictive analytics in the cloud?
According to research by Decision Management Solutions as well as a recent SmartData Collective survey, cloud-based predictive analytics is poised for rapid adoption, with 43% of respondents having already seen an impact from successful predictive analytics implementations.
Predictive analytics in the cloud has particularly shown promise with improving customer engagement and retention, therefore acting as a tool to help companies achieve competitive advantage.
Check out this article by industry expert James Taylor on the concerns and benefits regarding cloud-based predictive analytics and learn about companies that have already experienced the impressive results.