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Published on: June 12, 2012
Type of content: WEBCAST
Format: Unknown
Price: FREE

Overview:

With over 77,000 members, the American Physical Therapy Association (APTA) had immense amounts of information to manage and utilize but was struggling with an outdated and unreliable content management system. The organization was in desperate need of a content management solution that allowed for:

• User-friendly navigation and search capabilities


• Simple, effective, efficient editing and management of content


• Improved brand consistency and unification

As such, the company revamped their web strategy and improved usability and increased functionality to put information and resources in the hands of their members. Check out this webcast now to learn how they did it.