by SAP America, Inc.
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Published on: April 25, 2012
Type of content: WEBCAST
In this webcast produced by the Sales Management Association (SMA), Forrester's Scott Santucci explores the new sales paradigm and discusses how businesses must transform their selling models into dynamic, communications-intensive systems, empowering individual sellers to define, create and deliver value to customers.
Gain insight into how progressive sales organizations are invigorating teams with tools and processes empowering them as 21st-century sales warriors.
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