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Published on: February 08, 2012
Type of content: EGUIDE
Format: Unknown
Length: 5 pages
Price: FREE

Overview:

Companies seeking to move beyond the experimental phase of social CRM should align the next project with corporate goals and set it up as a true social engagement instead of simply maintaining a social presence, according to the recently released Gartner 2011 Magic Quadrant for Social CRM.

This tip guide provides you with Gartner's expert insights into this fragmented social CRM market and predictions for the future of social CRM.