by Sybase, an SAP company
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Published on: December 16, 2011
Type of content: EGUIDE
Length: 10 pages
Predictive analytics software can enable organizations to gain valuable business insights from pools of “big data” – large and complex data sets that often include various forms of unstructured information in addition to structured transaction data. But while the two are a natural combination, deploying and using predictive analytics tools in big-data environments can be complicated.
This e-book, intended for IT, business intelligence (BI) and analytics professionals as well as business executives involved in BI and analytics programs, offers expert advice on managing a predictive analytics program involving big data and the hurdles and pitfalls that can trip companies up.
Readers will get:
- Tips from analytics professionals and consultants on key action items and issues to consider before launching a program combining predictive analytics and big data
- A Q&A with Ventana Research analyst David Menninger on what the surge of big-data installations means for users of predictive analytics tools
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