SearchBusinessAnalytics.com eGuide: Improving customer loyalty with analytics by IBMWelcome, Guest      sign in | register | help


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Research Abstract
SearchBusinessAnalytics.com eGuide: Improving customer loyalty with analytics
by IBM

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Published on: September 26, 2011
Type of content: EGUIDE
Format: Unknown
Length: 9 pages
Price: FREE

Overview:

Due to the convergence of data warehousing and advanced analytics, enterprises are able to improve accuracy and their bottom line by beginning to predict customer behavior.

In this expert e-guide, learn best practices for using in-database predictive analytics to increase customer satisfaction and retention.

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