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Published on: April 15, 2010
Type of content: EBOOK
Format: Unknown
Length: 11 pages
Price: FREE

Overview:

It’s no secret that there’s valuable knowledge contained in customer data - if you can extract it. The challenge facing many organizations is exactly how to deploy analytics to unlock insight from customer data. This e-book offers an executive overview of customer data analytics and customer intelligence, with deployment advice and best practices from top performers.

In this e-book you will:

• Discover the benefits of leveraging customer data with analytics technology and get insight for building a business case.


• Find expert tips for leveraging customer data analytics and read some examples of common mistakes.


• Read exclusive case studies from leaders in customer data analytics, including a look at challenges and results.


• Get expert advice for selecting customer data analytics technology.