Identify & Match: Gain a better view of your customer by InformaticaWelcome, Guest      sign in | register | help


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Research Abstract
Identify & Match: Gain a better view of your customer
by Informatica

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Published on: April 14, 2009
Type of content: WEBCAST
Format: Unknown
Price: FREE

Overview:
Effectively managing identity data is complex for a variety of reasons, including large data volumes, cultural name variation, data entry errors and the need to match against international names and addresses. This Webcast explores an identity resolution solution that can help organizations maintain high-quality data on which strategic decisions can confidently be based.



Topics include:



  • The importance of identity resolution
  • Business drivers and use cases
  • Linguistic matching technology overview
  • The role of identity resolution in master data management (MDM)

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