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Sales 2.0: How Businesses Are Using Online Collaboration to Spark Sales by Oracle Corporation September 2008 - (Free Research) This white paper examines research that reveals how sales and marketing professionals who use collaboration and Sales 2.0 tools gain a competitive advantage over their peers who do not use them.  (WHITE PAPER) READ ABSTRACT |

How White Papers Can Boost Your Lead Gen Campaigns by KnowledgeStorm Webinars (E-mail this company) October 2006 - (Free Research) In this presentation document, white paper guru Michael Stelzner, author of "Writing White Papers: How to Capture Readers and Keep Them Engaged," will share his secrets on creating effective white papers that attract prospects in droves.  (ANALYST REPORT) READ ABSTRACT |

How White Papers Can Turbo-Boost Your Lead Gen Campaigns by KnowledgeStorm Webinars (E-mail this company) September 2006 - (Free Research) In this upcoming Webcast, "How White Papers Can Turbo-Boost Your Lead Gen Campaigns", white paper guru Michael Stelzner, author of "Writing White Papers: How to Capture Readers and Keep Them Engaged," will share his secrets on creating white papers that attract prospects in droves. This Webcast is presented by KnowledgeStorm.  (WEBCAST) READ ABSTRACT |

Beyond Boundaries: A New Role for Finance in Driving Business Collaboration by SAP AG June 2008 - (Free Research) In June 2008, CFO Research Services conducted a research program among senior finance executives in the United States, Europe, Asia, and Australia. The research looked at what kinds of alliances companies are forming and how finance sees itself working with internal and external partners to establish and assess successful alliances.  (ANALYST REPORT) READ ABSTRACT |

Intelligent Merchandising: Creating a Unique Shopping Experience, Part 2 by SAP AG August 2007 - (Free Research) Anticipating customer needs is a better predictor of success than just responding to what customers say they want. Read this white paper to learn how you can create a unique customer experience by anticipating customers' lifestyle needs and demands.  (WHITE PAPER) READ ABSTRACT |

Recessionary Effects on Network Services Spending Among Consumers, Worldwide: A Report on Consumer Spending Priorities in 2009 and Targets for Cost Reduction by Alcatel-Lucent October 2009 - (Free Research) Consumer spending patterns undergo significant changes during an economic downturn. This paper presents the results of a worldwide study to assess how the current recession is affecting consumer spending. This information can help operators recognize the areas of greatest revenue potential in the months ahead and adjust accordingly.  (WHITE PAPER) READ ABSTRACT |

Application Server Quality: Review Your Assumptions by JBoss, a Division of Red Hat April 2008 - (Free Research) Application development professionals have better platform options to choose from than they might think. In this Forrester Research report, you'll learn about factors you should consider as application platforms evolve, four criteria that application development professionals should examine when selecting application server products, and more...  (ANALYST REPORT) READ ABSTRACT |

Bitpipe Research Guide: EAI and Web Services by Bitpipe November 2006 - (Free Research) Research has shown more than 30 percent of IT spending is on integration, with software costs running into the millions of dollars for large enterprises.  (RESOURCE CENTER)

Bloor InDetail: Talend Open Studio - an independent analyst review by Talend February 2009 - (Free Research) Talend is an open source provider of data integration products or, in traditional parlance, ETL (extract, transform and load), although the product also supports an ELT approach.  (WHITE PAPER) READ ABSTRACT |

Web Security SaaS: The Next Generation of Web Security by Webroot Software, Inc. April 2008 - (Free Research) This paper outlines Web security solutions that focus on increasing overall security effectiveness and reducing the burden on IT departments. It describes the challenges facing many SMB environments and identifies critical elements that make for lower-cost and easier-to-manage solutions. The paper highlights Webroot's SaaS security offering.  (WHITE PAPER) READ ABSTRACT |

Designing Great Visualizations by Tableau Software April 2009 - (Free Research) Visual representations are a fundamental component of human learning and understanding. To study the impact of data visualization, we must first look to the past and see how our ways of shaping and representing data have changed over time. This paper traces the history of visual representation, from cave drawings to the computer revolution.  (WHITE PAPER) READ ABSTRACT |

Business Technology Marketing Benchmarks 2007-2008 PDF Slides by KnowledgeStorm Webinars (E-mail this company) July 2007 - (Free Research) Find out what 1,038 B2B marketers revealed about what works for lead generation and nurturing tactics. Invite your entire team to view this free Webcast and learn about B2B email, search marketing and surprising Webcast and white paper marketing statistics.  (WEBCAST) READ ABSTRACT |

KnowledgeStorm Webinars: Business Technology Marketing Benchmarks: 2006-2007 Data and Trends by KnowledgeStorm Webinars (E-mail this company) August 2006 - (Free Research) Find out what 1,900 B2B marketers in software, hardware and technology services industries revealed about what works for lead generation. Invite your entire team to view this free Webcast and learn about business-to-business email and search engine marketing strategies.  (WEBCAST) READ ABSTRACT |

Justifying Your Technology Investments Through ROI by KnowledgeStorm Webinars (E-mail this company) April 2004 - (Free Research) As budgets stay tight and finance professionals become more involved in technology buying decisions, be better prepared to defend your business case through the use of financial metrics and Return on Investment (ROI) calculators.  (WEBCAST) READ ABSTRACT |

Podcast--Connecting Through Content Issue One: How Technology Marketers Meet Buyers' Appetite For Content by KnowledgeStorm, Inc (E-mail this company) May 2007 - (Free Research) This report discusses content strategies and preferences from the unique perspectives of both the B2B technology buyers and marketers.  (PODCAST) READ ABSTRACT |

Connecting Through Content: Issue One by KnowledgeStorm, Inc (E-mail this company) March 2007 - (Free Research) This report, Issue One: How Technology Marketers Meet Buyers' Appetite for Content is the first in the Connecting Through Content series, which explores content creation, distribution and lead nurturing through the dual marketers' and technology buyers' perspectives.  (ANALYST REPORT) READ ABSTRACT |

Connecting Through Content, Issue Two by KnowledgeStorm, Inc (E-mail this company) May 2007 - (Free Research) Connecting Through Content, Issue Two examines how technology buyers search for content and how marketers deliver content to them. Content distribution channels, user search techniques, content registration behavior and other aspects of content distribution and syndication are evaluated.  (ANALYST REPORT) READ ABSTRACT |

SPSS Text Analysis for Surveys 3.0: Get the Most Out of Open-Ended Text Responses by SPSS Inc. Worldwide Headquarters February 2009 - (Free Research) Maximize survey research value with open text responses. If you've limited your surveys to close-ended questions due to the time and expense of reading and manually coding text responses, this session can be your organization's first step toward maximizing the value of your survey data.  (WEBCAST) READ ABSTRACT |

Coinstar Selects the Most Profitable Machine Locations by SPSS Inc. Worldwide Headquarters May 2009 - (Free Research) Coinstar, a coin conversion company, needed to identify new and profitable locations for their coin conversion machines. They turned to SPSS Inc.'s data integration and analysis capabilities with various demographic and geography-based variables. Read this case study for more details.  (CASE STUDY) READ ABSTRACT |

Keeping Notebooks Past Their Prime: A Study of Failures and Costs by Dell, Inc. and Intel April 2009 - (Free Research) The purpose of this research report is to analyze the failure rates and associated costs for enterprise-class notebook computers deployed in businesses.  (ANALYST REPORT) READ ABSTRACT |

IT Impact on Telecommunications Order Fallout - A Survey of Large Global Businesses by Progress Software April 2009 - (Free Research) As the following pages will demonstrate, the evidence is that improving Business Transaction Assurance presents a real bottom-line opportunity and is moving high up the business agenda. However, companies' current systems are not equipped with the necessary tools to manage and control such transactions.  (WHITE PAPER) READ ABSTRACT |

Virtualization Management Survey Report: Key Findings by Focus August 2009 - (Free Research) This FOCUS report of key findings presents the highlights of an end-user survey conducted in April 2009, outlining the current state of virtualization adoption, pain points, barriers to expansion, and management requirements.  (ANALYST REPORT) READ ABSTRACT |

Under Siege: Protecting the Gateway and Network From Predators Requires New Layers of Security by CDW Corporation March 2009 - (Free Research) Threats today burrow deep in computers and hide. Check out this paper to learn the latest research findings related to data breaches and what you can do to protect your organization's data and reputation.  (WHITE PAPER) READ ABSTRACT |

Podcast: Emerging Media Series, Issue Two: Blogs and Real Simple Syndication Report by KnowledgeStorm Webinars (E-mail this company) September 2006 - (Free Research) This podcast will focus on the content of a new KnowledgeStorm research report, the second in a series of studies looking at the impact emerging online applications have on B2B technology marketing. The research finds that blogs and Real Simple Syndication (RSS) are catching on more quickly than previously thought.  (PODCAST) READ ABSTRACT |

Marketing and Demand Creation in B2B Marketplace: The Prospect's View by KnowledgeStorm Webinars (E-mail this company) May 2006 - (Free Research) Do you ever wonder how potential buyers view the strategic approaches and tactics you commonly use to entice them? In this Webcast, KnowledgeStorm and SiriusDecisions present the results of a new research study that examine the efficacy of demand creation.  (WEBCAST) READ ABSTRACT |

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