This presentation document by MarketingSherpa and KnowledgeStorm, presents findings from MarketingSherpa's new report: "IT Marketing Benchmark Guide 2005-2006: Data for B-to-B Software, Hardware & Services Marketers." Learn what IT marketers revealed about their results and budgets and real-life numbers to help benchmark lead generation plans. 

Find out what 1,038 B2B marketers revealed about what works for lead generation and nurturing tactics. Invite your entire team to view this free Webcast and learn about B2B email, search marketing and surprising Webcast and white paper marketing statistics. 

Learn how your company can change from a lead generation business model to a dynamic lead development process in this joint Webcast from SiriusDecisions and KnowledgeStorm. 

Discover how to efficiently measure projected business value, increase the ROI of your SAP investments, and improve the overall worth of your IT initiative with a consistent methodology for both business and IT users. 

This paper explores the concepts of sales growth in relation to understanding who your customers are, connecting a go-to-market strategy with technology, and using technology to sharpen internal practices. 

Why do most organizations continuously fail in utilizing knowledge? In this webcast, learn from case studies that illustrate how you can optimize the value of knowledge in your organization through improving e-discovery and data retention practices and eliminating wasteful and under-utilized tools. 

To help you make an informed decision when considering various storage solutions, the Storage Value Index takes into account not only purchase price, but capacity, efficiency, and operating expenses as well. This paper explains how the Storage Value Index was designed and offers suggestions for finding the best storage value for your needs. 

The Center for Healthcare Supply Chain Research (formerly the HDMA Research & Education Foundation) recently published an important study concerning data management and data sharing in the healthcare supply chain. This whitepaper discusses the key conclusions of their study. 

The Xiotech Value Index was designed to establish an industry benchmark for evaluating disparate data storage systems. This formula determines each system’s “Value Index” by taking a holistic view of the system, analyzing its functionality versus its cost. Higher Value Indexs are more desirable. 

The product portfolio decisions you make today will determine whether your company is relevant tomorrow. To increase the chances of marketing a successful product, organizations must deliver products and services to the consumers they value the most, and they must provide those deliverables when their consumers want them. Read on to learn more. 

The best products to offer are those that provide a high level of value for both you and your customer. Companies with successful product portfolios often utilize a systematic process to effectively guide which projects are selected. This whitepaper explains how you can take advantage of a value-driven approach to product portfolio management. 

If stimulus plans around the world are effective, we will see a boon in industrial manufacturing jobs and production. This paper stresses the importance of an Enterprise Project Portfolio Management (EPPM) system. 

Mobile network operators are not exploiting the full value of their most valuable asset—their subscriber information. While mobile network operators may be sitting on a gold mine of subscriber data, they do not have the tools they need to exploit it. This paper explains the avenues available to take advantage of their subscriber information.