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Connecting Through Content, Issue Three: Putting It All Together -- Driving Content Marketing Success by KnowledgeStorm, Inc (E-mail this company)

August 07, 2007 - (Free Research)
In the previous two Connecting Through Content studies, B2B marketers and business and technology buyers weighed in on content distribution, lead follow-up and more. This final study in the series examines what happens once that registration has been submitted — the critical point of the program’s success or failure. 
(ANALYST REPORT) READ ABSTRACT |

Web Lead Evaluation and Scoring Study by KnowledgeStorm, Inc (E-mail this company)

April 06, 2006 - (Free Research)
KnowledgeStorm and The Artemis Group conducted an in-depth analysis of 15,452 Web leads generated by KnowledgeStorm. The objective of this study was to identify characteristics of Web leads that maximize sales opportunities and to debunk myths around what makes a good sales lead. 
(WHITE PAPER) READ ABSTRACT |

Connecting Through Content, Issue Two by KnowledgeStorm, Inc (E-mail this company)

May 21, 2007 - (Free Research)
Connecting Through Content, Issue Two examines how technology buyers search for content and how marketers deliver content to them. Content distribution channels, user search techniques, content registration behavior and other aspects of content distribution and syndication are evaluated. 
(ANALYST REPORT) READ ABSTRACT |

Mid-market Meetings Management by StarCite

August 2008 - (Free Research)
Aberdeen research has found that although both the mid-market and large sectors have similar performance results and organizational structures for meetings management, large organizations are better positioned for long-term success. 
(WHITE PAPER) READ ABSTRACT |

Using Webinars to Engage Prospects by Citrix Online

August 2009 - (Free Research)
View this on-demand Webinar to hear Ken Molay, president of Webinar Success, share tips to help you prepare and deliver Webinars that build enthusiasm among prospects, leading to easier sales communications and higher conversion percentages. 
(WEBCAST) READ ABSTRACT |

10 Quick Wins for Sales & Marketing by ZoomInfo

November 2009 - (Free Research)
In this e-book, we examine ten ways sales organizations can accelerate the progression from cold to close. From improving marketing results through pinpoint prospecting to making sure sales and marketing are on the same page, here are some tangible steps you can take to move faster from cold to close. 
(EBOOK) READ ABSTRACT |

Transforming Customer Service into a Strategic Asset by Microsoft

February 2008 - (Free Research)
View this webcast to discover how Microsoft Dynamics CRM can help you transform customer service into a strategic business asset. 
(WEBCAST) READ ABSTRACT |

Increase Profits and Customer Satisfaction in the Communications Industry by Infor CRM

December 2008 - (Free Research)
Leading companies are placing more emphasis on inbound marketing and intelligent customer interactions as the means for building powerful customer relationships that boost profitable growth. 
(WHITE PAPER) READ ABSTRACT |

Buying your BI solution from your ERP vendor: Strategic Business Enabler or IT Convenience? - Podcast by IBM

October 2009 - (Free Research)
This Podcast explores the benefits and drawbacks of buying business intelligence (BI) solutions from enterprise resource planning (ERP) vendors, and shares survey results that reveal whether or not customers who have gone down the sole-sourcing path are happy with their decision. 
(PODCAST) READ ABSTRACT |

Lead Generation and Management: Online Strategies and Best Practices by KnowledgeStorm Webinars (E-mail this company)

June 2004 - (Free Research)
Recent research by SiriusDecisions has shown that the average B2B organization actually utilizes only 6 % of the leads generated per year. If you're like many sales and marketing professionals, the time and money you will spend on online lead generation and management in 2004 will not yield the results you're looking for. 
(WEBCAST) READ ABSTRACT |

End-to-End Business-to-Partner Integration: A Strategy for Revenue Growth and Cost-Reduction in Uncertain Times by Sterling Commerce

September 2009 - (Free Research)
Flexible software solutions that reduce costs while driving revenue expansion are welcome in any business climate. But when money is tight and markets are in a state flux, they are essential. Download this white paper for practical strategies on how to achieve this. 
(WHITE PAPER) READ ABSTRACT |

Strategic Meeting Management: Best Practices for Success: A Tips and Tools Guide to Effective Implementation by StarCite

August 2008 - (Free Research)
In studying the best practices in strategic meeting management, there's proven evidence that a "managed" meetings program can generate significant and immediate cost savings for corporations of all sizes. 
(WHITE PAPER) READ ABSTRACT |

Furniture Manufacturer Improves Customer Satisfaction through Customer Analysis with SPSS by SPSS Inc. Worldwide Headquarters

May 2009 - (Free Research)
Customer knowledge is market advantage. To refine its edge and better manage customer relationships, Haworth needed to learn what was important to its customers and deploy that knowledge to key decision makers. Read how they did it. 
(CASE STUDY) READ ABSTRACT |

Enabling Profitable Growth through Procurement: Transforming the Sourcing and Procurement Organization by SAP America Inc

January 2009 - (Free Research)
Sourcing and procurement organizations have great potential to reduce costs, contribute to the bottom line, and deliver against enterprise strategic goals. 
(WHITE PAPER) READ ABSTRACT |

Webcast - Turn Your IT Plan into a Competitive Advantage in an Uncertain Market: Harnessing the Power of Enterprise Architecture by IBM

November 2009 - (Free Research)
Join this webcast to learn how Enterprise Architecture integrated with Portfolio Management is empowered to integrate your strategic goals into your organization's capital planning, business planning and technology architecture activities. In this way, your strategic planning outputs become actionable. 
(WEBCAST) READ ABSTRACT |

Video Whitepaper: Managing Risk and Uncertainty - An Executive's Guide to Integrated Business Planning by Oracle Corporation

November 2009 - (Free Research)
A time of unprecedented market volatility and competition calls for a new business strategy. View this video white paper to learn how integrated business planning can help your company align strategic, operational, and financial plans. 
(VIDEO) READ ABSTRACT |

Clearing the Way for Faster, Smarter Decisions: Instant, Accurate Information Drives Competitive Edge by SAP AG

December 2007 - (Free Research)
This paper examines how you can gain reliable, accessible information from efficient, integrated IT systems – and use that information to make faster, smarter decisions. In turn, the right decisions will lead to better operations and a stronger competitive position. 
(WHITE PAPER) READ ABSTRACT |

Buying your BI solution from your ERP vendor: Strategic Business Enabler or IT Convenience? by IBM

September 2009 - (Free Research)
This webcast explores the benefits and drawbacks of buying business intelligence (BI) solutions from enterprise resource planning (ERP) vendors, and shares survey results that reveal whether or not customers who have gone down the sole-sourcing path are happy with their decision. 
(WEBCAST) READ ABSTRACT |

Presentation Transcript: Buying Your BI Solution from Your ERP Vendor: Strategic Business Enabler or IT Convenience? by IBM

October 2009 - (Free Research)
This presentation transcript explores the benefits and drawbacks of buying business intelligence (BI) solutions from enterprise resource planning (ERP) vendors, and shares survey results that reveal whether or not customers who have gone down the sole-sourcing path are happy with their decision. 
(PRESENTATION TRANSCRIPT) READ ABSTRACT |

Enabling Secure B2B Collaboration: Cloud-Based Authentication for Next-Generation Extranets by VeriSign, Inc

October 2009 - (Free Research)
Online communities, social networks, and global sharing of rich media are just a few of the new beyond-traditional extranet technologies being adopted today. This paper shows how to implement greater security for new social media enabled extranets, and how in-the-cloud services combined with mobile credentials enable two-factor authentication. 
(WHITE PAPER) READ ABSTRACT |

Implementing a Data Quality Strategy by DataFlux Corporation

January 2009 - (Free Research)
In this program Gartner Research Vice President Ted Fredman and DataFlux President and CEO Tony Fisher discuss the data quality issues facing business today as well as the solutions that can solve these problems. 
(WEBCAST) READ ABSTRACT |

Strategic QA: Steps to Effective Software Quality Assurance by IBM

July 2007 - (Free Research)
This whitepaper details the challenges and solutions available for organizations wishing to improve their software development process, reduce costs, improve quality and increase reliability of planning. 
(WHITE PAPER) READ ABSTRACT |

Management Excellence: Leveraging Technology and Techniques by Oracle Corporation

November 2008 - (Free Research)
One in a series of white papers about management excellence, this white paper describes the techniques and technologies that organizations should master on their way to management excellence. 
(WHITE PAPER) READ ABSTRACT |

CRM: THE ESSENTIAL GUIDE - Five Principles for CRM Success by Pivotal CRM, a CDC Software solution

February 2009 - (Free Research)
This paper explains how, Customer Relationship Management (CRM) is first and foremost a strategy. This guide provides insight to help you take a more customer-centric view of your business. 
(WHITE PAPER) READ ABSTRACT |

How to Assure ERP Success: Taking Ownership by IFS

January 2009 - (Free Research)
CarSound CFO Steve Ragow encourages you to take ownership of and master your ERP system to assure your success. 
(WHITE PAPER) READ ABSTRACT |

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