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Improving Marketing Measurements, Operations, & ROI by Citrix Online August 19, 2009 - (Free Research) Struggling to determine the impact of your lead-generation efforts? Making blind marketing decisions and hoping for the best? View this Webinar archive with Jim Lenskold, author of the recent MarketingProfs ROI study, to discover what sets the top tier of "highly effective and efficient" marketing organizations apart from others.  (WEBCAST) READ ABSTRACT |

9 Management Practices for Exceptional Webinars by Citrix Online August 19, 2009 - (Free Research) This new white paper examines Webinar effectiveness at driving lead generation and outlines 9 best practices for using Webinars in a cohesive lead-generation campaign.  (WHITE PAPER) READ ABSTRACT |

Podcast - The Fine Art of Lead Follow-up by KnowledgeStorm, Inc (E-mail this company) February 27, 2006 - (Free Research) The best practitioners of online marketing are those who meld Internet marketing and technology tools with timely follow-up and tried-and-true, old fashioned human contact. This podcast walks you through key strategies for implementing an effective lead follow-up and qualification process  (PODCAST) READ ABSTRACT |

KnowledgeNote: What Research Tells Us About Lead Management and Follow-Up by KnowledgeStorm, Inc (E-mail this company) May 23, 2005 - (Free Research) The best practitioners of online marketing are those who meld Internet marketing and technology tools with timely follow-up and tried-and-true, old fashioned human contact. This paper walks you through key strategies for implementing an effective lead follow-up and qualification process.  (WHITE PAPER) READ ABSTRACT |

The Promise of Mobile Unified Communications by BlackBerry January 09, 2009 - (Free Research) Mobile unified communications allows organizations to provide employees with the ability to collaborate and communicate efficiently, as well as access information on-demand.  (WHITE PAPER) READ ABSTRACT |

KnowledgeNote: The C-Suite May Not Be Your Lead Sweet Spot - Podcast by KnowledgeStorm, Inc (E-mail this company) July 2006 - (Free Research) Findings of the Web Lead Evaluation and Scoring Study, conducted by KnowledgeStorm and The Artemis Group, suggest companies using the Internet to generate leads might discover that focusing on the C-suite is not the fastest route to improved lead-to-close ratios. Listen to this podcast to find out why.  (PODCAST) READ ABSTRACT |

Getting the Most From Your Marketing Events: The ROI of In-Person Seminars, Trade Shows, and Webinars by Citrix Online November 2009 - (Free Research) This paper discusses the results of a recent survey of marketers using different types of events in the marketing mix, offers quantitative formulae for calculating your own event marketing ROI, and offers guidance for marketers and organizations to create and optimum event marketing strategy.  (WHITE PAPER) READ ABSTRACT |

A Complete View Of The Enterprise: Linking Operational And Financial Planning In Global Organizations by SAP AG May 2008 - (Free Research) In February 2008, CFO Research Services, a unit of CFO Publishing and part of The Economist Group, began a research project with Business Objects, an SAP company, asking senior finance executives to give views on their priorities and challenges around integrating operational and financial planning processes.  (WHITE PAPER) READ ABSTRACT |

Emerging Media Series: How Blogs and Real Simple Syndication (RSS) Impact B2B Technology Purchase Decisions by KnowledgeStorm Webinars (E-mail this company) September 2006 - (Free Research) This report, the second in a series of studies looking at the impact emerging online applications have on B2B technology marketing, finds that blogs and Real Simple Syndication (RSS) are catching on more quickly than previously thought.  (ANALYST REPORT) READ ABSTRACT |

How to Market and Sell Services with Webinars by Citrix Online November 2009 - (Free Research) This webcast reveals strategies to create a winning webinar program. It offers proven tactics to get more leads and sales from your marketing budget.  (WEBCAST) READ ABSTRACT |

8 Steps To Optimizing Your Lead Nurturing Program by Citrix Online November 2009 - (Free Research) During this webinar, Lead Generation Expert, Brian Carroll, will discuss how a multi-touch approach to lead nurturing can keep your prospects engaged through relevant content and timely conversations until leads are ready to talk to your sales team.  (VIDEOCAST) READ ABSTRACT |

SPSS Text Analysis for Surveys 3.0: Get the Most Out of Open-Ended Text Responses by SPSS Inc. Worldwide Headquarters February 2009 - (Free Research) Maximize survey research value with open text responses. If you've limited your surveys to close-ended questions due to the time and expense of reading and manually coding text responses, this session can be your organization's first step toward maximizing the value of your survey data.  (WEBCAST) READ ABSTRACT |

PCI DSS Compliance Survey Results by Imperva September 2009 - (Free Research) The findings of this survey suggest that despite PCI DSS regulation companies are still struggling with data security. However, it also suggests that companies that take a strategic approach to PCI compliance go through fewer data breaches. Learn more about leveraging PCI to get a broader, more effective, and more cost efficient security program.  (ANALYST REPORT) READ ABSTRACT |

Blackberry Solution Used for Roadside Surveys on Child Seat Safety by BlackBerry February 2009 - (Free Research) When researchers from the University of Windsor needed a mobile strategy for conducting a National Child Seat Safety Survey across Canada, they turned to a Blackberry to help gather the data and accurately download the it automatically to an analytical database.  (CASE STUDY) READ ABSTRACT |

Mobile Banking: A Bright Spot Within A Struggling Financial Services Industry by BlackBerry June 2009 - (Free Research) Watch this informative webinar to learn about the history of mobile banking, consumer and ecosystem trends driving mobile banking opportunity, moving banks from inquiry to revenue, and much more!  (WEBCAST) READ ABSTRACT |

IT Survey Results: Top Priorities Through 2010 by BMC Software, Inc November 2009 - (Free Research) What will be most important to IT organizations over the next 12 months? It's probably no surprise that cost control or reduction in spending is the key priority. This white paper looks at the near-term activities of the IT organizations surveyed by TechTarget, along with their constraints, issues, motivating factors, and strategies.  (WHITE PAPER) READ ABSTRACT |

Wireless Broadband Solutions -- The Right Technology for Service Providers by Motorola, Inc. August 2009 - (Free Research) In this webinar, Ray Savage presents Motorola wireless broadband solutions designed especially for service providers. Specifically, Ray covers Motorola's Point to Multi-Point (PMP) solutions. These solutions will be compared with competing, unsynchronized technologies. Watch this webinar to learn more.  (WEBCAST) READ ABSTRACT |

Combating Spam: Building a Business Case for Anti-Spam Technology by KnowledgeStorm Webinars (E-mail this company) September 2004 - (Free Research) The following KnowledgeStorm Webinar focuses on Enterprise Spam filtering and how to combat spam. Featuring expert commentary from Nucleus Research analyst Shruti Yadav, the Webinar offers advice to organizations grappling with the growing problem of spam. Duration- 60 minutes.  (WEBCAST) READ ABSTRACT |

Five IT Trends that Reduce Cost AND Improve Web Performance by Gomez August 2009 - (Free Research) Hear from Forrester Research experts to learn about 5 key business and technology trends that are enabling companies to reduce costs AND ensure web application performance.  (WEBCAST) READ ABSTRACT |

SPSS Text Analysis for Surveys™ 3.0 - Specifications by SPSS Inc. Worldwide Headquarters May 2009 - (Free Research) Use SPSS Text Analysis for Surveys to categorize text responses whether you conduct surveys to support business, education, or government decisions, or for your academic research. No matter your field, you now have a way to combine your qualitative and quantitative analyses using a single advanced but easy-to-use desktop software program.  (BROCHURE) READ ABSTRACT |

IT Impact on Telecommunications Order Fallout - A Survey of Large Global Businesses by Progress Software April 2009 - (Free Research) As the following pages will demonstrate, the evidence is that improving Business Transaction Assurance presents a real bottom-line opportunity and is moving high up the business agenda. However, companies' current systems are not equipped with the necessary tools to manage and control such transactions.  (WHITE PAPER) READ ABSTRACT |

Webinar: Virtualization and the Future of the Network by Infoblox September 2009 - (Free Research) Virtualization has kicked off an incredible level of interest and yet most network pros have not been involved in the proliferation of virtualization and don’t fully grasp the network opportunity for unleashing the power of virtualization. Watch this webinar to learn about the dynamics of virtualization and the critical importance of the network.  (WEBCAST) READ ABSTRACT |

Network Forensics Survey: Most Networks are Unprepared for Quick Response by Solera Networks November 2009 - (Free Research) More than 60% of large enterprises believe a significant network breach is likely within the next 3 years, yet most are not capable of effectively discovering the full scope of incidents. This survey details how management and staff within large organizations view the importance of being prepared to respond to network security incidents.  (WHITE PAPER) READ ABSTRACT |

Virtualization Challenges Are Highlighted by User Survey by Syncsort November 2009 - (Free Research) To understand the impact of server virtualization, Syncsort commissioned Ziff Davis Media to conduct a survey around end-user experiences with migrating physical servers to virtual machines (referred to as P2V migration). Read the results here.  (ANALYST BRIEF) READ ABSTRACT |

Numara Track It! - Change Management Webinar by Numara Software June 2009 - (Free Research) The Numara Track It! helpdesk/ asset management solution offers a fully integrated “Change Management” module that provides flexibility for seamless upgrades of services - hardware and software. Watch this webinar to learn how this comprehensive solution tool allows anyone to manage change from any location without the cost of...  (WEBCAST) READ ABSTRACT |

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