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8 Steps To Optimizing Your Lead Nurturing Program by Citrix Online

November 18, 2009 - (Free Research)
During this webinar, Lead Generation Expert, Brian Carroll, will discuss how a multi-touch approach to lead nurturing can keep your prospects engaged through relevant content and timely conversations until leads are ready to talk to your sales team. 
(VIDEOCAST) READ ABSTRACT |

How to Market and Sell Services with Webinars by Citrix Online

June 01, 2009 - (Free Research)
This new Quantum Leap Marketing white paper explores how to successfully market and sell services with Webinars so that you get maximum mileage out of your marketing budget. 
(WHITE PAPER) READ ABSTRACT |

Presentation Transcript: Spotfire for CRM: Supercharge Your Sales and Marketing Analysis by TIBCO Spotfire Division

October 05, 2009 - (Free Research)
This Presentation Transcript shares strategies for analyzing CRM data, finding lost revenue opportunities, improving sales forecasting and optimizing overall campaign effectiveness. 
(PRESENTATION TRANSCRIPT) READ ABSTRACT |

Podcast: Emerging Media Series, Issue Two: Blogs and Real Simple Syndication Report by KnowledgeStorm Webinars (E-mail this company)

September 2006 - (Free Research)
This podcast will focus on the content of a new KnowledgeStorm research report, the second in a series of studies looking at the impact emerging online applications have on B2B technology marketing. The research finds that blogs and Real Simple Syndication (RSS) are catching on more quickly than previously thought. 
(PODCAST) READ ABSTRACT |

Top 10 Reasons Customers Choose SAP for Business Transformation by SAP AG

January 2006 - (Free Research)
SAP is a customer’s company, whose organization is designed for, and encouraging of, innovation in all its aspects - from product development to product delivery to product implementation. Read this white paper to discover the top 10 reasons why customers choose SAP for their business transformation. 
(WHITE PAPER) READ ABSTRACT |

Innovative Marketing Strategies for Individual and Personal Lines Insurers by Infor CRM

July 2009 - (Free Research)
In this paper you will learn just how important each customer interaction is and how companies are turning to Infor CRM Epiphany Inbound Marketing for Insurance to be able to manage their customers on a highly personal basis which greatly increases customer loyalty and satisfaction which will ultimately increase sales and profitability. 
(WHITE PAPER) READ ABSTRACT |

Web Lead Evaluation and Scoring Study by KnowledgeStorm, Inc (E-mail this company)

April 2006 - (Free Research)
KnowledgeStorm and The Artemis Group conducted an in-depth analysis of 15,452 Web leads generated by KnowledgeStorm. The objective of this study was to identify characteristics of Web leads that maximize sales opportunities and to debunk myths around what makes a good sales lead. 
(WHITE PAPER) READ ABSTRACT |

Top 5 Best Practices for Creating Effective Campaign Dashboards by Tableau Software

June 2008 - (Free Research)
We can define an effective marketing dashboard as one that enables marketers to visually display relevant and current campaign, customer, advertising and/or branding information needed to achieve marketing objectives. 
(WHITE PAPER) READ ABSTRACT |

Connecting Through Content: Issue One by KnowledgeStorm, Inc (E-mail this company)

March 2007 - (Free Research)
This report, Issue One: How Technology Marketers Meet Buyers' Appetite for Content is the first in the Connecting Through Content series, which explores content creation, distribution and lead nurturing through the dual marketers' and technology buyers' perspectives. 
(ANALYST REPORT) READ ABSTRACT |

Working the Way Salespeople Work by Oracle Corporation

September 2008 - (Free Research)
This paper explores how the right mobile CRM application, one designed with the sales staff in mind, can lead to greater sales productivity, reduced costs, shortened sales cycles and increased revenue. 
(WHITE PAPER) READ ABSTRACT |

Webcast: New Economics of Mid-Market Computing -- Sun Fire Systems based on Intel® Xeon® processor 5500 series by Sun Microsystems, Inc. and Intel Corporation

September 2009 - (Free Research)
This webcast examines how upgrading your system with new Sun Fire servers can actually save you money. 
(WEBCAST) READ ABSTRACT |

Build Trust by Connecting Security Operations and Compliance by Tripwire, Inc.

September 2008 - (Free Research)
Check out this case study to learn how Vesta implemented Tripwire® Enterprise to continuously monitor IT infrastructure for all unauthorized change, which helps maintain known, trusted, and compliant system environments and ensure audit requirements are met. 
(CASE STUDY) READ ABSTRACT |

Find, Qualify, and Close More Business Faster With a Free Trial of ZoomInfo by ZoomInfo

May 2009 - (Free Research)
In today's economy, it is important to take every step you can to ensure sales effectiveness, which includes knowing who to contact and having accurate and helpful information about their company. You can get all this and more with this free trial of ZoomInfo. 
(DEMO)

Customer Relationship Management: The Winning Strategy in a Challenging Economy by Microsoft

April 2009 - (Free Research)
In a growth economy, businesses typically spend aggressively to stoke the growth engine. When money is tight, however, organizations seek more cost-effective ways to nurture their business expansion. This paper explains how organizations can save money over tough times and find themselves better positioned to take the lead when times improve. 
(WHITE PAPER) READ ABSTRACT |

Spotfire for CRM: Supercharge Your Sales and Marketing Analysis by TIBCO Spotfire Division

September 2009 - (Free Research)
This webcast shares strategies for analyzing CRM data, finding lost revenue opportunities, improving sales forecasting and optimizing overall campaign effectiveness. 
(WEBCAST) READ ABSTRACT |

Mosaic Technology trims sales cycle by up to 50% and converts 20% of leads into sales with Dell PartnerDirect program by Dell, Inc. and Intel

May 2009 - (Free Research)
Mosaic Technology sought to partner with a larger company to obtain sales, marketing and technical support, thereby extending its reach into the server and storage virtualization market. 
(CASE STUDY) READ ABSTRACT |

KnowledgeStorm Advertising Overview: Build Brand Awareness among Technology Buyers by KnowledgeStorm, Inc (E-mail this company)

June 2007 - (Free Research)
If you're looking to build awareness and consideration of your brand among technology buyers that rely on KnowledgeStorm, our advertising solutions will help you reach your target audience. 
(ANALYST REPORT) READ ABSTRACT |

Making Interactions More Intelligent Across All Channels in the Retail Finance Industry by Infor CRM

July 2009 - (Free Research)
In this paper you will learn the best practices and the bottom-line benefits in multi-channel inbound marketing. Read on to learn more about multi-channel inbound marketing and how Infor CRM Epiphany Inbound Marketing for Retail Finance can help drive revenue out of each customer interaction. 
(WHITE PAPER) READ ABSTRACT |

Using Webinars to Engage Prospects by Citrix Online

August 2009 - (Free Research)
View this on-demand Webinar to hear Ken Molay, president of Webinar Success, share tips to help you prepare and deliver Webinars that build enthusiasm among prospects, leading to easier sales communications and higher conversion percentages. 
(WEBCAST) READ ABSTRACT |

Software as a Service Dramatically Improves CRM Success by Oracle Corporation

February 2008 - (Free Research)
Explore the results of this Yankee Group study aimed at determining how on-demand technology can be used to improve sales effectiveness. Gain a deeper understanding of the difference between sales administration and sales effectiveness and the role technology plays in driving revenue. 
(WHITE PAPER) READ ABSTRACT |

Ready Access to Real-Time Data Helps Small Businesses Thrive by SAP AG

February 2008 - (Free Research)
Today there is new and affordable technology that enables small businesses to access current data from any location, respond quickly to change, and thrive in a volatile business environment. A good example of this technology is the SAP® Business One application. Read this white paper to learn more! 
(WHITE PAPER) READ ABSTRACT |

It's Time to "Go Commando" by Birst

June 2009 - (Free Research)
Commando teams carefully plan and execute to reduce risk and achieve success. Read this sales survival guide to learn how to - and why you should - adopt this philosophy and the main factors to focus on that will ensure your sales organization not only survives 2009 but comes out of it successfully. 
(WHITE PAPER) READ ABSTRACT |

Podcast: Spotfire for CRM: Supercharge Your Sales and Marketing Analysis by TIBCO Spotfire Division

September 2009 - (Free Research)
This podcast shares strategies for analyzing CRM data, finding lost revenue opportunities, improving sales forecasting and optimizing overall campaign effectiveness. 
(PODCAST) READ ABSTRACT |

Emerging Media Series: How Blogs & Real Simple Syndication (RSS) Impact B2B Technology Purchase Decisions by KnowledgeStorm, Inc (E-mail this company)

September 2006 - (Free Research)
This report, the second in a series of studies looking at the impact emerging online applications have on B2B technology marketing, finds that blogs and Real Simple Syndication (RSS) are catching on more quickly than previously thought. 
(ANALYST REPORT) READ ABSTRACT |

Podcast: Emerging Media Series II: Blogs and Real Simple Syndication Report by KnowledgeStorm, Inc (E-mail this company)

September 2006 - (Free Research)
This podcast will focus on the content of a new KnowledgeStorm research report, the second in a series of studies looking at the impact emerging online applications have on B2B technology marketing. The research finds that blogs and Real Simple Syndication (RSS) are catching on more quickly than previously thought. 
(PODCAST) READ ABSTRACT |

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