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Empower Your Consumer Research Department with Predictive Analytics by SPSS Inc. Worldwide Headquarters May 01, 2009 - (Free Research) In this case study of American Airlines, details are given of their choice to utilize SPSS to manage their customer information. Read on to see how an intensely competitive marketplace led American to chose SPSS.  (CASE STUDY) READ ABSTRACT |

Seven Tips for Profiting from Lean Times with CRM by Oracle Corporation January 26, 2009 - (Free Research) With their rapid speed of deployment, integrated analytics and built-in best practices, on-demand CRM solutions can quickly vault a sales organization ahead of its rivals. And because of their flexible licensing structure, on-demand solutions can be deployed selectively, enabling businesses to deploy only as much CRM as they need.  (WHITE PAPER) READ ABSTRACT |

Building the Business Case for Predictive Analytics: Nucleus Research by SPSS Inc. Worldwide Headquarters February 20, 2009 - (Free Research) Predictive analytics encompasses a variety of techniques from statistics and data mining that analyze current and historical data to make predictions about future events. In this Nucleus Research report, learn how your company can achieve ROI from Predictive analytics applications.  (WHITE PAPER) READ ABSTRACT |

Be Prepared! Leverage SAP PLM to Navigate Through Uncertain Times by SAP America Inc July 22, 2009 - (Free Research) This webcast explores the business value of product lifecycle management (PLM) in an uncertain economy and explores SAP's approach to becoming more innovative, agile and efficient.  (WEBCAST) READ ABSTRACT |

Sybase IQ 15: Making the Economical Choice by Sybase, Inc. August 01, 2009 - (Free Research) Bill Jacobs, Director of Technical Marketing, Sybase IQ, discusses the elements and attributes of Sybase IQ that make it a very economical choice for your business intelligence, analytics, and data warehousing activity. The features in the latest release are highlighted, along with the base characteristics of Sybase IQ.  (WEBCAST) READ ABSTRACT |

Ready Access to Real-Time Data Helps Small Businesses Thrive by SAP AG February 01, 2008 - (Free Research) Today there is new and affordable technology that enables small businesses to access current data from any location, respond quickly to change, and thrive in a volatile business environment. A good example of this technology is the SAP® Business One application. Read this white paper to learn more!  (WHITE PAPER) READ ABSTRACT |

How to Maximize Revenue by Sending Targeted Promotions to Customers by Infor CRM October 23, 2009 - (Free Research) This paper discusses the key obstacles that stand in the way of marketers garnering good insights into retention rates and customer profitability and presents a solution on how to overcome these obstacles. You'll also learn how to increase customer loyalty and retention while increasing revenue.  (WHITE PAPER) READ ABSTRACT |

Presentation Transcript: Spotfire for CRM: Supercharge Your Sales and Marketing Analysis by TIBCO Spotfire Division October 05, 2009 - (Free Research) This Presentation Transcript shares strategies for analyzing CRM data, finding lost revenue opportunities, improving sales forecasting and optimizing overall campaign effectiveness.  (PRESENTATION TRANSCRIPT) READ ABSTRACT |

5 Best Practices for Telling Great Stories with Data by Tableau Software February 2008 - (Free Research) Data doesn't have to be only fact driven and metric. Learn these five best practices to help you make sense and order out of a disparate collection of facts.  (WHITE PAPER) READ ABSTRACT |

Intelligent Merchandising: Creating a Unique Shopping Experience, Part 2 by SAP AG August 2007 - (Free Research) Anticipating customer needs is a better predictor of success than just responding to what customers say they want. Read this white paper to learn how you can create a unique customer experience by anticipating customers' lifestyle needs and demands.  (WHITE PAPER) READ ABSTRACT |

Be Prepared! Leverage SAP PLM to Navigate Through Uncertain Times - Podcast by SAP America Inc July 2009 - (Free Research) This podcast explores the business value of product lifecycle management (PLM) in an uncertain economy and explores SAP's approach to becoming more innovative, agile and efficient.  (PODCAST) READ ABSTRACT |

Metro Atlanta YMCA Better Aligns its Mission, Member Engagement, and Marketing Communications Activities Using Birst by Birst October 2009 - (Free Research) In an attempt to tailor and more effectively promote its programs, the Metro Atlanta YMCA turned to Birst for a new set of Business intelligence (BI) tools. Birst delivered with features that included automated dashboards and adhoc reporting at a fair price. Read on to learn the benefits YMCA experienced when they switched to Birst.  (CASE STUDY) READ ABSTRACT |

Top 5 Best Practices for Creating Effective Campaign Dashboards by Tableau Software June 2008 - (Free Research) We can define an effective marketing dashboard as one that enables marketers to visually display relevant and current campaign, customer, advertising and/or branding information needed to achieve marketing objectives.  (WHITE PAPER) READ ABSTRACT |

Selecting a Visual Analytics Application by Tableau Software April 2009 - (Free Research) Visual analytics is the process of analytical reasoning facilitated by interactive visual interfaces. Its becoming the fastest way for people to explore and understand Business Intelligence data of any size. This paper will introduce you to the seven essential elements of true visual analytics applications.  (WHITE PAPER) READ ABSTRACT |

Expanding BI's role by including Predictive Analytics by SAP BusinessObjects June 2009 - (Free Research) In today's economic downturn, organizations are looking for ways to improve the way they do business, to keep ahead of the competition, and to grow revenue. With reduced funding for new initiatives, it can be difficult to meet these objectives. Read on to learn how expanding your business intelligence with predictive analysis can help.  (WHITE PAPER) READ ABSTRACT |

Web Lead Evaluation and Scoring Study by KnowledgeStorm, Inc (E-mail this company) April 2006 - (Free Research) KnowledgeStorm and The Artemis Group conducted an in-depth analysis of 15,452 Web leads generated by KnowledgeStorm. The objective of this study was to identify characteristics of Web leads that maximize sales opportunities and to debunk myths around what makes a good sales lead.  (WHITE PAPER) READ ABSTRACT |

Targeted Business Analytics - How Large Companies Leverage SaaS BI by Oco, Inc. September 2009 - (Free Research) This webcast gives an overview of how larger enterprises are leveraging business intelligence software in the Software-as-a-Service (SaaS) model.  (WEBCAST) READ ABSTRACT |

Intelligent Merchandising: Creating a Unique Shopping Experience, Part 1 by SAP AG May 2007 - (Free Research) Learn how you can how you can hook customers with fresh, unusual and relevant shopping experiences. Drive customer loyalty by training, empowering and providing employees with the technical tools to capture the nuances of customer behavior.  (WHITE PAPER) READ ABSTRACT |

Intelligent Merchandising: Creating a Unique Shopping Experience, Part 3 by SAP AG August 2007 - (Free Research) The amount of customer information available grows every day. Learn why it is critical for you to analyze and understand customer information in order to draw meaningful conclusions about consumer lifestyles, buying habits and shopping behaviors.  (WHITE PAPER) READ ABSTRACT |

Spend Analytics: A Foundation for Procurement Performance Management by SAP America Inc October 2008 - (Free Research) Read this white paper from SAP for an interview with Kathleen Wilhide, research director of IDC’s Compliance and Business Performance Management Solutions program.  (WHITE PAPER) READ ABSTRACT |

Competing on Innovation - A Guide to Next-Generation BI Appliances by Sybase, Inc. August 2009 - (Free Research) IT organizations are increasingly looking at business intelligence appliances to increase “in the moment” insight and business agility without disrupting current operations.  (WHITE PAPER) READ ABSTRACT |

Smarter Analytics Comes of Age with Sybase IQ 15 by Sybase, Inc. August 2009 - (Free Research) Sybase IQ is the world's leading column-based analytics server, delivering the smartest approach to enable enterprises to turn raw data into actionable information through analytics - to increase revenue, customers and margins.  (DATA SHEET) READ ABSTRACT |

E-Book: Understanding In-Database Analytics Technology - Benefits, Use Cases and ROI by Sybase, Inc. November 2009 - (Free Research) Learn all about in-database technology in this E-book, designed to give you a complete overview of the technology and how it can be leveraged successfully. Read on to learn why more companies are choosing to leverage this new technology - and learn more about their ROI and business results.  (EBOOK) READ ABSTRACT |

Presentation Transcript: Achieving Breakthrough Performance in Analytics and Reporting by Sybase, Inc. October 2009 - (Free Research) This transcript of the Sybase webcast, "Achieving Breakthrough Performance in Analytics and Reporting" explains why Sybase IQ is the #1 column-based analytics server for business analytics and reporting. Read on to learn how Sybase IQ can relieve the pressure on your transaction systems without creating extra workloads or breaking the bank.  (PRESENTATION TRANSCRIPT) READ ABSTRACT |

In-database Analytics Demystified by Sybase, Inc. October 2009 - (Free Research) In this podcast, listeners will hear a vendor-neutral, executive overview of in-database analytics technology from independent expert Rick Sherman. Find out how the technology works -- and how companies are leveraging it for improved operational efficiency and other business benefits.  (PODCAST) READ ABSTRACT |

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