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Delivering Quality Leads, Not Just Quantity: The Interactive Value of Webinars by Citrix Online December 01, 2008 - (Free Research) Using interactive media such as Webinars can help marketers effectively balance quality with quantity when it comes to lead generation. Download the white paper to learn more.  (WHITE PAPER) READ ABSTRACT |

CRM Built for Marketing: The Executive Guide to Selecting CRM that Meets Marketing Needs by Pivotal CRM, a CDC Software solution July 23, 2009 - (Free Research) How can a company ensure that their marketing department's needs are represented when choosing an enterprise-level CRM system? This white paper provides core principles companies can use to help them select a CRM system that each marketing team member feels was built just for them.  (WHITE PAPER) READ ABSTRACT |

Web Lead Evaluation and Scoring Study by KnowledgeStorm, Inc (E-mail this company) April 06, 2006 - (Free Research) KnowledgeStorm and The Artemis Group conducted an in-depth analysis of 15,452 Web leads generated by KnowledgeStorm. The objective of this study was to identify characteristics of Web leads that maximize sales opportunities and to debunk myths around what makes a good sales lead.  (WHITE PAPER) READ ABSTRACT |

Learn More About KnowledgeStorm by KnowledgeStorm, Inc (E-mail this company) June 2007 - (Free Research) KnowledgeStorm is the Internet's top-ranked search resource for technology solutions and information. With our premier network, search expertise and performance tools and services, KnowledgeStorm provides technology vendors the most opportunities to reach buyers on the Internet and convert them into Web leads.  (WHITE PAPER) READ ABSTRACT |

Metro Atlanta YMCA Better Aligns its Mission, Member Engagement, and Marketing Communications Activities Using Birst by Birst October 2009 - (Free Research) In an attempt to tailor and more effectively promote its programs, the Metro Atlanta YMCA turned to Birst for a new set of Business intelligence (BI) tools. Birst delivered with features that included automated dashboards and adhoc reporting at a fair price. Read on to learn the benefits YMCA experienced when they switched to Birst.  (CASE STUDY) READ ABSTRACT |

Google Apps - Considerations for IT by Google Apps December 2009 - (Free Research) Tune into this expert podcast to learn why companies have chosen Google Apps to improve their IT infrastructures. Learn which technical and business factors drove one company to adopt this technology. Determine how this technology can be used in your IT environment to improve Web application performance.  (PODCAST) READ ABSTRACT |

Osterman Research: How to Lower Email Costs While Increasing Reliability by Concentric April 2009 - (Free Research) This white paper, sponsored by Concentric, discusses the critical nature of email and the importance of understanding the total cost of ownership for providing email. It also provides some examples of the cost of providing Exchange on-premise for organizations of various sizes developed from a cost model developed by Osterman Research.  (WHITE PAPER) READ ABSTRACT |

Focusing on Value-Added Services in a Hosted Messaging Environment by Everyone.net December 2009 - (Free Research) Download this Osterman Research white paper today and learn about the additional services that will help to improve your business efficiency, meet security requirements and lower costs.  (WHITE PAPER) READ ABSTRACT |

Retail Today: Understand Customers, Anticipate Needs, and Inspire Loyalty by SAP AG December 2007 - (Free Research) Read how the software and tools SAP provides can help retailers succeed today by understanding their customers, anticipating their needs, and inspiring their loyalty as long-term customers by meeting those needs as they arise.  (WHITE PAPER) READ ABSTRACT |

Protecting Microsoft Exchange by Double-Take Software October 2009 - (Free Research) Though the technological reasons to protect Exchange systems are obvious, there are quantifiable fiscal reasons to protect it as well. Learn how to protect and recover business critical data and applications relevant to your Exchange system.  (WHITE PAPER) READ ABSTRACT |

Microsoft Business Productivity Online Suite: Communicate Success by Microsoft November 2009 - (Free Research) So you want to supercharge your team's productivity? The key is to get them together. The tools you need are ready right now in the Microsoft Business Productivity Online Suite. Watch this informative video to learn about the myriad of features and benefits that this Microsoft solution has to offer.  (VIDEO) READ ABSTRACT |

10 Ways to Reduce Your Email Costs Using Mimecast by Mimecast October 2009 - (Free Research) If you’re considering cutting costs by switching to email archiving and management in the cloud, this white paper contains useful information and best practices. Download it and learn 10 ways MimeCast can save you time and money using cloud-based email management.  (EGUIDE) READ ABSTRACT |

Lotus Symphony Demo by IBM October 2009 - (Free Research) Work smarter with Lotus Sympony document software from IBM.  (PRODUCT DEMO)

Online Services Delivers Enterprise-class Communications to Growing Retail Business by Microsoft November 2008 - (Free Research) This case study examines how Archiver, a national retailer, wanted to migrate from its old POP3-based e-mail system to an enterprise class messaging and collaboration system, but the cost and in-house IT resource requirements were too great.  (CASE STUDY) READ ABSTRACT |

Compliance Features in the 2007 Microsoft Office System by Microsoft November 2006 - (Free Research) This white paper showcases compliance-related features and extensibility opportunities with the 2007 Microsoft® Office system, and demonstrates how the Office system can help you meet the demands of regulatory compliance.  (WHITE PAPER) READ ABSTRACT |

Business Technology Marketing Benchmarks 2007-2008 PDF Slides by KnowledgeStorm Webinars (E-mail this company) July 2007 - (Free Research) Find out what 1,038 B2B marketers revealed about what works for lead generation and nurturing tactics. Invite your entire team to view this free Webcast and learn about B2B email, search marketing and surprising Webcast and white paper marketing statistics.  (WEBCAST) READ ABSTRACT |

Business Technology Marketing Benchmarks 2007-2008 by KnowledgeStorm Webinars (E-mail this company) June 2007 - (Free Research) Find out what 1,038 B2B marketers revealed about what works for lead generation and nurturing tactics. Invite your entire team to view this free Webcast and learn about B2B email, search marketing and surprising Webcast and white paper marketing statistics.  (WEBCAST) READ ABSTRACT |

Business Technology Marketing Benchmarks: 2006-2007 Data and Trends by KnowledgeStorm Webinars (E-mail this company) August 2006 - (Free Research) Find out what 1,900 B2B marketers in software, hardware and technology services industries revealed about what works for lead generation. Supplement this report with the webinar titled "KnowledgeStorm Webinars: Business Technology Marketing Benchmarks: 2006-2007 Data and Trends" and learn about B2B e-mail and search engine marketing strategies.  (ANALYST REPORT) READ ABSTRACT |

KnowledgeStorm Webinars: Business Technology Marketing Benchmarks: 2006-2007 Data and Trends by KnowledgeStorm Webinars (E-mail this company) August 2006 - (Free Research) Find out what 1,900 B2B marketers in software, hardware and technology services industries revealed about what works for lead generation. Invite your entire team to view this free Webcast and learn about business-to-business email and search engine marketing strategies.  (WEBCAST) READ ABSTRACT |

Executive Summary: Marketing and Demand Creation in B2B Marketplace: The Prospect's View by KnowledgeStorm Webinars (E-mail this company) June 2006 - (Free Research) SiriusDecisions has commissioned a new research study to examine the efficacy of demand creation - from the point of view of prospects and customers you are spending millions of dollars to communicate with. Read this executive summary of our Demand Creation webinar to find out which tactics are viewed most favorably in b-to-b marketplace.  (CASE STUDY) READ ABSTRACT |

Marketing and Demand Creation in B2B Marketplace: The Prospect's View by KnowledgeStorm Webinars (E-mail this company) May 2006 - (Free Research) Do you ever wonder how potential buyers view the strategic approaches and tactics you commonly use to entice them? In this Webcast, KnowledgeStorm and SiriusDecisions present the results of a new research study that examine the efficacy of demand creation.  (WEBCAST) READ ABSTRACT |

IT Marketing Executive Outlook - Key Tactics to Improve Your Marketing Results by KnowledgeStorm Webinars (E-mail this company) August 2005 - (Free Research) This presentation document by MarketingSherpa and KnowledgeStorm, presents findings from MarketingSherpa's new report: "IT Marketing Benchmark Guide 2005-2006: Data for B-to-B Software, Hardware & Services Marketers." Learn what IT marketers revealed about their results and budgets and real-life numbers to help benchmark lead generation plans.  (ANALYST REPORT) READ ABSTRACT |

IT Marketing Executive Outlook: Key Tactics to Improve Your Marketing Results by KnowledgeStorm Webinars (E-mail this company) August 2005 - (Free Research) This Webcast, presented by MarketingSherpa and KnowledgeStorm, presents findings from MarketingSherpa's new report: "IT Marketing Benchmark Guide 2005-2006: Data for B-to-B Software, Hardware & Services Marketers." Learn what IT marketers revealed about their results and budgets and real-life numbers to help benchmark lead generation plans.  (WEBCAST) READ ABSTRACT |

An Expert Guide to SharePoint as an Email Archiving Solution by Mimosa Systems UK September 2009 - (Free Research) In this E-Guide, explore the benefits and drawbacks associated with using SharePoint as an archiving solution, and examine the overlap between SharePoint and Exchange to ensure your business selects the right platform to meet its needs.  (WHITE PAPER) READ ABSTRACT |

SheepDog Builds a Profitable IT Services Business Around Google Apps by Google Apps Authorized Reseller Program September 2009 - (Free Research) See how SheepDog used Google Apps to capitalize on growing business opportunities for advanced cloud computing solutions, generate both one-time and ongoing revenue streams, and build a lucrative and sustainable business model.  (CASE STUDY) READ ABSTRACT |

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