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IT Marketing Executive Outlook: Key Tactics to Improve Your Marketing Results by KnowledgeStorm Webinars (E-mail this company)

August 10, 2005 - (Free Research)
This Webcast, presented by MarketingSherpa and KnowledgeStorm, presents findings from MarketingSherpa's new report: "IT Marketing Benchmark Guide 2005-2006: Data for B-to-B Software, Hardware & Services Marketers." Learn what IT marketers revealed about their results and budgets and real-life numbers to help benchmark lead generation plans. 
(WEBCAST) READ ABSTRACT |

Customer Relationship Management: The Winning Strategy in a Challenging Economy by Microsoft

April 08, 2009 - (Free Research)
In a growth economy, businesses typically spend aggressively to stoke the growth engine. When money is tight, however, organizations seek more cost-effective ways to nurture their business expansion. This paper explains how organizations can save money over tough times and find themselves better positioned to take the lead when times improve. 
(WHITE PAPER) READ ABSTRACT |

VUE Software: Enterprise Incentive Management by CSSI

VUE Software solves the complexities of insurance sales commission and incentive compensation plans by delivering flexibility and automation. VUE Software’s web-enabled EIM solution reduces costs while driving accuracy and efficiency into your organization. This comprehensive solution provides the ease of a total solution from one vendor. 
(SOFTWARE PRODUCT)

Software as a Service Dramatically Improves CRM Success by Oracle Corporation

February 2008 - (Free Research)
Explore the results of this Yankee Group study aimed at determining how on-demand technology can be used to improve sales effectiveness. Gain a deeper understanding of the difference between sales administration and sales effectiveness and the role technology plays in driving revenue. 
(WHITE PAPER) READ ABSTRACT |

Brand Management - Leveraging the Power of Integrated Marketing by SAP AG

February 2008 - (Free Research)
The evolution of consumer marketing causes everyone to think in new ways. Instead of reaching consumers through traditional media, Internet, product placement and word of mouth are good alternatives. Check out this paper for more information about integrated brand management. 
(WHITE PAPER) READ ABSTRACT |

VUE Software: Insurance Commission & Incentive Compensation Management by CSSI

VUE software delivers flexibility and automation to help solve the complexities of insurance sales commission and incentive compensation plans. VUE’s web-enabled incentive management solution reduces costs while driving accuracy and efficiency into your organization. This comprehensive solution offers the ease of a total solution from one vendor. 
(SOFTWARE PRODUCT)

Sales 2.0: How Businesses Are Using Online Collaboration to Spark Sales by Oracle Corporation

September 2008 - (Free Research)
This white paper examines research that reveals how sales and marketing professionals who use collaboration and Sales 2.0 tools gain a competitive advantage over their peers who do not use them. 
(WHITE PAPER) READ ABSTRACT |

Strategies for Distributing Your Online Content: Why, Where and How by KnowledgeStorm Webinars (E-mail this company)

July 2006 - (Free Research)
In this one hour Webcast, presented by Jeff Ramminger, EVP KnowledgeStorm, learn how you can develop more effective content, make it available more efficiently and influence the most important decision makers at the right stages of the buying process. 
(WEBCAST) READ ABSTRACT |

Executive Summary: Marketing and Demand Creation in B2B Marketplace: The Prospect's View by KnowledgeStorm Webinars (E-mail this company)

June 2006 - (Free Research)
SiriusDecisions has commissioned a new research study to examine the efficacy of demand creation - from the point of view of prospects and customers you are spending millions of dollars to communicate with. Read this executive summary of our Demand Creation webinar to find out which tactics are viewed most favorably in b-to-b marketplace. 
(CASE STUDY) READ ABSTRACT |

Marketing and Demand Creation in B2B Marketplace: The Prospect's View by KnowledgeStorm Webinars (E-mail this company)

May 2006 - (Free Research)
Do you ever wonder how potential buyers view the strategic approaches and tactics you commonly use to entice them? In this Webcast, KnowledgeStorm and SiriusDecisions present the results of a new research study that examine the efficacy of demand creation. 
(WEBCAST) READ ABSTRACT |

CRM and Social Networking: Engaging the Social Customer by Microsoft

June 2009 - (Free Research)
As social networking sites explode in popularity, the hype and interest continue to build. But sorting the fact from the hype can be a challenge. This paper discusses tangible ways that organizations can extract measurable business value from social networking by leveraging it in conjunction with Customer Relationship Management (CRM) solutions. 
(WHITE PAPER) READ ABSTRACT |

Seven Tips for Profiting from Lean Times with CRM by Oracle Corporation

January 2009 - (Free Research)
With their rapid speed of deployment, integrated analytics and built-in best practices, on-demand CRM solutions can quickly vault a sales organization ahead of its rivals. And because of their flexible licensing structure, on-demand solutions can be deployed selectively, enabling businesses to deploy only as much CRM as they need. 
(WHITE PAPER) READ ABSTRACT |

Grow Your Business with the Visibility to Capture More Sales Opportunities - Part 2 by Microsoft

September 2009 - (Free Research)
Watch this webcast to learn of the features and benefits in the new version of Microsoft Dynamics CRM 4.0. Microsoft Dynamics CRM offers you innovative ways to access this powerful relationship management solution to empower your employees to respond quickly to customer demands and increase customer satisfaction. 
(WEBCAST) READ ABSTRACT |

Global Real Estate Management Firm Chooses CRM Solution to Reduce TCO, Enhance Service by Microsoft

June 2008 - (Free Research)
When the latest version of Microsoft Dynamics CRM became available, executives decided to upgrade to it. Now, Jones Lang LaSalle has a robust solution that easily and economically integrates into the company’s current systems and delivers functional and technical capabilities that support effective global operations. 
(CASE STUDY) READ ABSTRACT |

Web Lead Evaluation and Scoring Study by KnowledgeStorm, Inc (E-mail this company)

April 2006 - (Free Research)
KnowledgeStorm and The Artemis Group conducted an in-depth analysis of 15,452 Web leads generated by KnowledgeStorm. The objective of this study was to identify characteristics of Web leads that maximize sales opportunities and to debunk myths around what makes a good sales lead. 
(WHITE PAPER) READ ABSTRACT |

The Agile Project Manager by VersionOne Inc.

June 2009 - (Free Research)
This white paper will explore the impact agile development methodologies are having on the Project Management community, what new skills are required, and what the Project Manager can do to ease the transition. 
(WHITE PAPER) READ ABSTRACT |

Improving Marketing Measurements, Operations, & ROI by Citrix Online

August 2009 - (Free Research)
Struggling to determine the impact of your lead-generation efforts? Making blind marketing decisions and hoping for the best? View this Webinar archive with Jim Lenskold, author of the recent MarketingProfs ROI study, to discover what sets the top tier of "highly effective and efficient" marketing organizations apart from others. 
(WEBCAST) READ ABSTRACT |

Ready Access to Real-Time Data Helps Small Businesses Thrive by SAP AG

February 2008 - (Free Research)
Today there is new and affordable technology that enables small businesses to access current data from any location, respond quickly to change, and thrive in a volatile business environment. A good example of this technology is the SAP® Business One application. Read this white paper to learn more! 
(WHITE PAPER) READ ABSTRACT |

IBM Smarter Products Webcast: The Payoff of Driving Requirements Management Across Product Development by IBM

December 2009 - (Free Research)
Join our industry panel of experts from EADS, CareFusion, and Chrysler as they discuss their experiences in implementing a structured approach to requirements management based on IBM Rational software. 
(WEBCAST)

Infor - ERP VISUAL by Infor

September 2008 - (Free Research)
Infor ERP VISUAL combines affordability and deep functionality, and is ideal for high growth, mixed-mode manufacturers who need a modular solution. Learn why more than 4,000 businesses trust Infor ERP VISUAL to run their operations. 
(DEMO) READ ABSTRACT |

Size Up Top Security Vendors with Comparative Security Testing by ESET

September 2008 - (Free Research)
Read this paper to learn the results of a study that examined performance evaluations and comparative tests on the ESET Smart Security Business Edition package as well as other leading solutions. 
(WHITE PAPER) READ ABSTRACT |

WagerWorks Takes Fraudsters Out of the Game Using iovation Device Reputation by iovation, Inc.

December 2009 - (Free Research)
In this paper WagerWorks covers how to deal with fraud challenges and resolution requirements of the casino industry. 
(CASE STUDY) READ ABSTRACT |

Automating Data Flows to Your Business Intelligence System by Tidal Software

December 2009 - (Free Research)
This paper discusses Bad data, or data that is not current, has another, broader impact in leading to distrust of the system. And when the BI system cannot be fully relied on, its uses rapidly become limited. Read on to learn how to achieve trustworthy BI with complete, in-depth visibility and full control over the fragile dataflow processes. 
(WHITE PAPER) READ ABSTRACT |

Accelerate Value Creation: The Virtuous Cycle of Using Technology to Maximize Business Value by SAP AG

October 2008 - (Free Research)
Understanding how IT can drive value and competitive advantage for your company is important for executives in all industries. This SAP Executive Insight paper explores the relationship between IT investment and performance and productivity gains. 
(WHITE PAPER) READ ABSTRACT |

It's Time to "Go Commando" by Birst

June 2009 - (Free Research)
Commando teams carefully plan and execute to reduce risk and achieve success. Read this sales survival guide to learn how to - and why you should - adopt this philosophy and the main factors to focus on that will ensure your sales organization not only survives 2009 but comes out of it successfully. 
(WHITE PAPER) READ ABSTRACT |

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