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How to Market and Sell Services with Webinars by Citrix Online

June 01, 2009 - (Free Research)
This new Quantum Leap Marketing white paper explores how to successfully market and sell services with Webinars so that you get maximum mileage out of your marketing budget. 
(WHITE PAPER) READ ABSTRACT |

Next Generation Audio Conferencing by Citrix Online

September 10, 2009 - (Free Research)
This Wainhouse Research application brief explores the results of a groundbreaking survey on the next generation of audio conferencing. Get acquainted with Web-controlled audio conferencing, including business benefits, real-world impact and recommended best practices. 
(WHITE PAPER) READ ABSTRACT |

Get More Value from Audio Conferencing by Citrix Online

September 10, 2009 - (Free Research)
Listen to this podcast to hear how all-new HiDef Corporate™ leverages the communicative advances of the Internet and next generation telephony to revolutionize the way call conferencing is administered and billed. 
(PODCAST) READ ABSTRACT |

The Compelling Case for Conferencing by Microsoft

August 01, 2009 - (Free Research)
As organizations look for ways to improve business outcomes while reducing costs and encouraging environmental sustainability, many are turning to software-based conferencing and collaboration solutions for audio and Web conferencing. This paper explains some benefits realized by companies who have deployed these unified communications solutions. 
(WHITE PAPER) READ ABSTRACT |

Controlling the Cost of Audio Conferencing by Citrix Online

September 10, 2009 - (Free Research)
This Wainhouse Research application brief explores the costs of audio conferencing – specifically whether organizations consider cost to be a problem and what they're doing to control it. 
(WHITE PAPER) READ ABSTRACT |

Getting Real Time: Deliver Voice, Video and Thin Client Effectively by Blue Coat

July 09, 2009 - (Free Research)
This webcast discusses real-time applications and successful strategies in voice delivery, video conferencing, and thin client delivery. 
(WEBCAST) READ ABSTRACT |

Using Webinars to Engage Prospects by Citrix Online

August 19, 2009 - (Free Research)
View this on-demand Webinar to hear Ken Molay, president of Webinar Success, share tips to help you prepare and deliver Webinars that build enthusiasm among prospects, leading to easier sales communications and higher conversion percentages. 
(WEBCAST) READ ABSTRACT |

Implementing Cisco's Web 2.0 Collaboration Technologies by Global Knowledge

May 26, 2009 - (Free Research)
As technology evolves, there is a never-ending question to designers and implementers: "What is coming next?" The answer is "Collaboration." The move to collaboration is strengthened by the actions of Cisco and Microsoft, as they have each unveiled several collaborative technologies and the means to integrate them utilizing Web 2.0 programming. 
(WHITE PAPER) READ ABSTRACT |

Personalized content and Advertising: How it works by Alcatel-Lucent

November 20, 2009 - (Free Research)
See how Alcatel-Lucent helps service providers turn subscribers into audiences, dramatically increasing the value of advertising and content offers while enhancing the consumer experience on the screen of their choice. 
(VIDEO) READ ABSTRACT |

B2B Lead Gen: Marketing ROI Performance & Evaluation Study by Citrix Online

December 01, 2008 - (Free Research)
MarketingProfs recently conducted an in-depth study on perceptions, behaviors and lead generation performance. Download the MarketingProfs Report to read the study's full findings and to learn how you can effectively calculate and leverage lead generation ROI within your own organization. 
(WHITE PAPER) READ ABSTRACT |

9 Management Practices for Exceptional Webinars by Citrix Online

August 19, 2009 - (Free Research)
This new white paper examines Webinar effectiveness at driving lead generation and outlines 9 best practices for using Webinars in a cohesive lead-generation campaign. 
(WHITE PAPER) READ ABSTRACT |

Lotus Sametime Trial by IBM

October 05, 2009 - (Free Research)
Get instant messaging, web conferencing, VoIP, point-to-point video, mobile capabilities and more in this Lotus Sametime 60-day-trial. 
(TRIAL SOFTWARE)

Smart Decisions for Extraordinary Times by Microsoft

September 09, 2009 - (Free Research)
With Microsoft Unified Communications businesses can simplify management and maximize budget and resources. You can consolidate costly third-party solutions and avoid capital investments. 
(WHITE PAPER) READ ABSTRACT |

Solution Provider Uses Hosted Services to Secure a Significant Deal with Retail Giant by Microsoft

June 01, 2009 - (Free Research)
CROSSMARK helps retailers reach their sales objectives. When a large retail chain issued a request for proposal to update its product demonstration program in six weeks, CROSSMARK had to find a partner and launch a joint venture company to persuade the potential client it could make the deadline. Learn how Microsoft solutions got the job done. 
(CASE STUDY) READ ABSTRACT |

Delivering Quality Leads, Not Just Quantity: The Interactive Value of Webinars by Citrix Online

December 01, 2008 - (Free Research)
Using interactive media such as Webinars can help marketers effectively balance quality with quantity when it comes to lead generation. Download the white paper to learn more. 
(WHITE PAPER) READ ABSTRACT |

Introduction to Microsoft Dynamics CRM Online by Microsoft

September 09, 2009 - (Free Research)
This webcast, with an introduction from Steve Ballmer, Microsoft CEO, examines the importance of CRM software has on a company’s bottom line. 
(WEBCAST) READ ABSTRACT |

Targeted Interactive Advertising: A Killer Revenue App by Alcatel-Lucent

November 20, 2009 - (Free Research)
Marcio Nespatti, Alcatel-Lucent, discusses the latest research on next generation advertising. 
(VIDEO) READ ABSTRACT |

Demo: Personalized content and Advertising by Alcatel-Lucent

November 20, 2009 - (Free Research)
Charles Bahr of Alcatel-Lucent Multimedia Solutions Marketing and Christophe Senot of Bell Labs demonstrate the technologies that can be combined to create a personalized content and advertising experience across any screen. 
(VIDEO) READ ABSTRACT |

Personalized content and Advertising by Alcatel-Lucent

November 20, 2009 - (Free Research)
See how Alcatel-Lucent helps service providers turn subscribers into audiences, dramatically increasing the value of advertising and content offers while enhancing the consumer experience on the screen of their choice. 
(VIDEO) READ ABSTRACT |

Forrester Research: The Total Economic Impact™ Of Microsoft Unified Communications Products and Services by Microsoft Corporation India Pvt Ltd

August 01, 2007 - (Free Research)
Unified communications (UC), offers the promise of converging voice, data, and video communication and of eliminating many roadblocks in communication. In conducting these in-depth interviews with Microsoft UC products customers, Forrester found that organizations can achieve significant productivity improvements and cost savings. 
(ANALYST BRIEF) READ ABSTRACT |

An Emerging Triple Play: Video Communications, Managed Services and Unified Communications by TANDBERG

November 12, 2009 - (Free Research)
An intriguing triple-play is emerging - the combination of video communications, managed services and unified communications - to create a new approach to inter- and intra-company collaboration and operational excellence. 
(WHITE PAPER) READ ABSTRACT |

Business Wire hosts award-winning events for client education with GoToWebinar by Citrix Online

June 24, 2009 - (Free Research)
Business Wire, a global market leader in commercial news distribution, adopted Citrix® GoToMeeting® with GoToWebinar® in order to enhance communication with clients, increase employee training and deliver added value to customers by providing top-notch educational Webinars. Download the case study to learn more. 
(CASE STUDY) READ ABSTRACT |

AT&T's Video in the Enterprise Webcast by AT&T Corp

October 27, 2009 - (Free Research)
Videoconferencing, training, surveillance, and executive communications are leading use cases for enterprise video. In this webcast, IDC Analyst Melissa Webster discusses the "operationalization" of video in organizations and AT&T's Ethan Fox explains how to manage its distribution across the corporate network. 
(PRESENTATION)

Best Practices for Wireless Technology for Fixed Video Surveillance by Motorola, Inc.

August 21, 2009 - (Free Research)
As organizations address the implementation of fixed video surveillance solutions, they must carefully consider the most important factors, in particular the Big Three issues concerning the infrastructure required to support cameras at selected locations: cost, deployment time and performance. Read this white paper to learn more. 
(WHITE PAPER) READ ABSTRACT |

Blue Coat Acceleration by Blue Coat

June 03, 2009 - (Free Research)
Join Mark Urban, Director of Product Marketing for Application and Visibility, for a quick look at acceleration, what are the issues driving the need for WAN Optimization and Acceleration, and how Blue Coat fits in. 
(WEBCAST) READ ABSTRACT |

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