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Executive Summary: Marketing and Demand Creation in B2B Marketplace: The Prospect's View by KnowledgeStorm Webinars (E-mail this company) June 2006 - (Free Research) SiriusDecisions has commissioned a new research study to examine the efficacy of demand creation - from the point of view of prospects and customers you are spending millions of dollars to communicate with. Read this executive summary of our Demand Creation webinar to find out which tactics are viewed most favorably in b-to-b marketplace.  (CASE STUDY) READ ABSTRACT |

Sterling Commerce: Managed Services by Sterling Commerce September 2009 - (Free Research) Sterling Commerce Managed Services include Business-to-Business (B2B) integration solutions, allowing trading organizations to interact with each other across a secure network. Long considered as only appropriate for large organizations, Sterling Commerce Managed Services provide organizations of all sizes with the ability to trade and collaborate.  (WHITE PAPER) READ ABSTRACT |

Web Lead Evaluation and Scoring Study by KnowledgeStorm, Inc (E-mail this company) April 2006 - (Free Research) KnowledgeStorm and The Artemis Group conducted an in-depth analysis of 15,452 Web leads generated by KnowledgeStorm. The objective of this study was to identify characteristics of Web leads that maximize sales opportunities and to debunk myths around what makes a good sales lead.  (WHITE PAPER) READ ABSTRACT |

Connecting Through Content, Issue Two by KnowledgeStorm, Inc (E-mail this company) May 2007 - (Free Research) Connecting Through Content, Issue Two examines how technology buyers search for content and how marketers deliver content to them. Content distribution channels, user search techniques, content registration behavior and other aspects of content distribution and syndication are evaluated.  (ANALYST REPORT) READ ABSTRACT |

Monitoring Trading Partner Agreements - Using Business Intelligence to Enhance BAM Activities by Information Builders June 2008 - (Free Research) This white paper will explain what to look for in a complete integration platform and how to use BI technology in conjunction with BAM tools to achieve zero information latency and self-correcting processes.  (WHITE PAPER) READ ABSTRACT |

Enabling Secure B2B Collaboration: Cloud-Based Authentication for Next-Generation Extranets by VeriSign, Inc October 2009 - (Free Research) Online communities, social networks, and global sharing of rich media are just a few of the new beyond-traditional extranet technologies being adopted today. This paper shows how to implement greater security for new social media enabled extranets, and how in-the-cloud services combined with mobile credentials enable two-factor authentication.  (WHITE PAPER) READ ABSTRACT |

Connecting Through Content, Issue Three: Putting It All Together -- Driving Content Marketing Success by KnowledgeStorm, Inc (E-mail this company) August 2007 - (Free Research) In the previous two Connecting Through Content studies, B2B marketers and business and technology buyers weighed in on content distribution, lead follow-up and more. This final study in the series examines what happens once that registration has been submitted — the critical point of the program’s success or failure.  (ANALYST REPORT) READ ABSTRACT |

KnowledgeNote: Like a Fine Wine, Leads Get Better Over Time by KnowledgeStorm, Inc (E-mail this company) February 2007 - (Free Research) Research from KnowledgeStorm shows that a high percentage of leads that begin their research on the Web ultimately result in an active project. The technology vendors that nurture these Early Stage leads are often in a better selling position than those vendors that later "pile on" to more advanced, but also more competitive, leads.  (WHITE PAPER) READ ABSTRACT |

How White Papers Can Boost Your Lead Gen Campaigns by KnowledgeStorm Webinars (E-mail this company) October 2006 - (Free Research) In this presentation document, white paper guru Michael Stelzner, author of "Writing White Papers: How to Capture Readers and Keep Them Engaged," will share his secrets on creating effective white papers that attract prospects in droves.  (ANALYST REPORT) READ ABSTRACT |

How White Papers Can Turbo-Boost Your Lead Gen Campaigns by KnowledgeStorm Webinars (E-mail this company) September 2006 - (Free Research) In this upcoming Webcast, "How White Papers Can Turbo-Boost Your Lead Gen Campaigns", white paper guru Michael Stelzner, author of "Writing White Papers: How to Capture Readers and Keep Them Engaged," will share his secrets on creating white papers that attract prospects in droves. This Webcast is presented by KnowledgeStorm.  (WEBCAST) READ ABSTRACT |

Connecting Through Content Issue Three Podcast by KnowledgeStorm, Inc (E-mail this company) August 2007 - (Free Research) This is a podcast of the overview and key findings from the final study in the Connecting Through Content series.  (PODCAST) READ ABSTRACT |

Using Webinars to Engage Prospects by Citrix Online August 2009 - (Free Research) View this on-demand Webinar to hear Ken Molay, president of Webinar Success, share tips to help you prepare and deliver Webinars that build enthusiasm among prospects, leading to easier sales communications and higher conversion percentages.  (WEBCAST) READ ABSTRACT |

Enabling Growth for Large Enterprises: Three Strategies for Growing Your Business by SAP AG September 2008 - (Free Research) Growth is back on the executive agenda and challenging executives today from both a strategic and operational perspective. This 'SAP Executive Insight' explains the challenges inherent in three common growth models and describes how to implement a solid, flexible, and adaptive foundation that supports corporate growth objectives.  (WHITE PAPER) READ ABSTRACT |

Data Center Architecture Decisions: A Free Virtual Seminar Focused on Dealing with Data Center Growth in a Down Economy by Data Center Decisions December 2009 - (Free Research) Attend this free virtual event and hear from top data center experts who will provide you with a coherent strategy to consolidate your data center, build a new facility or make an educated decision on the cloud model best suited for your environment.  (VIRTUAL TRADE SHOW) READ ABSTRACT |

Pocket E-Guide: 6 Solutions for Developing a Clear Data Growth Management Strategy by IBM October 2009 - (Free Research) Growth of data on databases and applications can lead to failure to meet service levels which stems from the high TCO involved in maintaining, supporting, and planning for growth. Read this E-Guide and explore the advantages of having a clear data growth management strategy. Discover 6 key solutions for managing your data before it manages you.  (EGUIDE) READ ABSTRACT |

Sustainable IT virtualization helps Earth Rangers accommodate 100 percent growth while saving 90 percent on data center space and 85 percent on energy costs by Dell and VMware March 2009 - (Free Research) When it was time to refresh the headquarters' IT infrastructure, the Earth Rangers IT group knew that any new computer systems had to meet their own high environmental standards. In this case study, you'll learn why they decided to create a virtualized server infrastructure using solutions from Dell and VMware and the benefits achieved.  (CASE STUDY) READ ABSTRACT |

The Five Keys to Organic Growth: How to Drive Profitable Relationships with Predictive Analytics by SPSS Inc. Worldwide Headquarters February 2009 - (Free Research) This paper makes the case for using predictive analytics to drive organic growth, and gives two different methods for measuring financial return.  (WHITE PAPER) READ ABSTRACT |

Six Easy Ways to Control Storage Growth by NTP Software September 2009 - (Free Research) Controlling storage growth has become one of the most important challenges for many companies. This White Paper explores six ways that others have used with great success.  (WHITE PAPER) READ ABSTRACT |

Save Money on Mainframe Hardware and Software: Five Simple Steps to Managing MIPS by Compuware Corporation September 2009 - (Free Research) This paper will detail how to control and manage MIPS usage by employing a systematic, repeatable approach that uses powerful technology and a proven process and expertise.  (WHITE PAPER) READ ABSTRACT |

ERP in SMB: Exploring Growth Strategies by SAP November 2007 - (Free Research) This report is a road map for SMBs seeking to meet the corporate goals of growth strategies and customer service through Best-in-Class ERP implementation.  (WHITE PAPER) READ ABSTRACT |

Solving the Challenges of Exponential Data Growth by Syncsort October 2009 - (Free Research) This paper explores the reasons why data volumes are increasing and where bottlenecks most frequently occur. It then explains why adding more hardware isn’t a solution to these performance problems and delves into the various methods that can be used to break through the bottlenecks to speed applications.  (WHITE PAPER) READ ABSTRACT |

How to Profit in a Downturn: 4 Customer-centric Strategies for Growth in a Challenging Market by Pivotal CRM, a CDC Software solution February 2009 - (Free Research) In this white paper, learn how your organization can use customer-centric strategies and CRM tools to maximize the value and loyalty of your customer base. Gain insight into new areas of opportunity and do more with less in a time of economic uncertainty.  (WHITE PAPER) READ ABSTRACT |

CRM without Compromise: A Strategy for Profitable Growth by SAP AG April 2007 - (Free Research) This white paper describes the concept of “CRM without compromise,” elucidating how organizations can maximize their results by taking a more structured, holistic approach to CRM across the enterprise to gain a competitive advantage and profitable growth.  (WHITE PAPER) READ ABSTRACT |

Achieve Fuel Distribution Excellence: Drive Efficiency and Growth with Integrated Solutions by SAP AG January 2009 - (Free Research) The SAP for Oil & Gas solution portfolio provides functionality that gives fuel marketers and distributors visibility into their distribution network, integrates customer information, and automates processes to improve efficiency.  (ARTICLE) READ ABSTRACT |

High-Tech Industries: The Supply Chain Executive's Strategic Agenda by SAP AG September 2008 - (Free Research) This paper explores the concerns and process roadmap of supply chain executives in high-tech industries.  (WHITE PAPER) READ ABSTRACT |

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