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How White Papers Can Boost Your Lead Gen Campaigns by KnowledgeStorm Webinars (E-mail this company) October 2006 - (Free Research) In this presentation document, white paper guru Michael Stelzner, author of "Writing White Papers: How to Capture Readers and Keep Them Engaged," will share his secrets on creating effective white papers that attract prospects in droves.  (ANALYST REPORT) READ ABSTRACT |

Tableau Data Visualization Software Center by Tableau Software March 2008 - (Free Research) The next generation of business intelligent software can be found in this software center from Tableau. The resources compiled here explore ways your organization can get answers from the next generation of business intelligent software. Read more about how you can achieve fast analytics and visualization for everyone from Tableau.  (MICROSITE) READ ABSTRACT |

Best Practices: Protect Your Online Revenue Through Web Performance Testing by Gomez September 2009 - (Free Research) Tune in to this webcast to hear from an industry expert as she discusses drivers and best practices for effective web performance testing and quality life-cycle management for today's rich and complex applications.  (WEBCAST) READ ABSTRACT |

Emperors Palace: South African gaming resort takes the gamble out of marketing campaigns by SPSS Inc. Worldwide Headquarters May 2009 - (Free Research) Gaming is a fast-growing market in South Africa, due to the rapidly emerging middle class. As entertainment spending is increasing, Emperors Palace wanted to enhance the impact of its marketing to make the company more competitive. Read how SPSS helped them achieve this.  (CASE STUDY) READ ABSTRACT |

9 Management Practices for Exceptional Webinars by Citrix Online August 2009 - (Free Research) This new white paper examines Webinar effectiveness at driving lead generation and outlines 9 best practices for using Webinars in a cohesive lead-generation campaign.  (WHITE PAPER) READ ABSTRACT |

Delivering Quality Leads, Not Just Quantity: The Interactive Value of Webinars by Citrix Online December 2008 - (Free Research) Using interactive media such as Webinars can help marketers effectively balance quality with quantity when it comes to lead generation. Download the white paper to learn more.  (WHITE PAPER) READ ABSTRACT |

Make CRM Work the Way Salespeople Do by Oracle Corporation October 2009 - (Free Research) This white paper examines how traditional CRM technologies, while valuable in helping organizations manage customers and revenues, have not really assisted the salesforce do their jobs.  (WHITE PAPER) READ ABSTRACT |

Learn More About KnowledgeStorm by KnowledgeStorm, Inc (E-mail this company) June 2007 - (Free Research) KnowledgeStorm is the Internet's top-ranked search resource for technology solutions and information. With our premier network, search expertise and performance tools and services, KnowledgeStorm provides technology vendors the most opportunities to reach buyers on the Internet and convert them into Web leads.  (WHITE PAPER) READ ABSTRACT |

Virtual Criminology Report 2009 -- Virtually Here: The Age of Cyber Warfare by McAfee, Inc. December 2009 - (Free Research) Is the “Age of Cyber War” at hand? Since our 2007 report, there have been increasing reports of cyber attacks and network infiltrations that appear to be linked to nation-states and political goals. We decided it was time to further examine whether cyber warfare is now a part of human conflict that we should get used to seeing more often.  (WHITE PAPER) READ ABSTRACT |

Brand Management - Leveraging the Power of Integrated Marketing by SAP AG February 2008 - (Free Research) The evolution of consumer marketing causes everyone to think in new ways. Instead of reaching consumers through traditional media, Internet, product placement and word of mouth are good alternatives. Check out this paper for more information about integrated brand management.  (WHITE PAPER) READ ABSTRACT |

Data Quality: A Survival Guide For Marketing by SAP AG June 2009 - (Free Research) Direct marketing is about communicating a message to a specific prospect or customer. This white paper from Business Objects, an SAP company, focuses on these concepts as they pertain to marketing, and particularly as they are supported by data quality functions inside of the broader EIM framework.  (WHITE PAPER) READ ABSTRACT |

CRM Built for Marketing: The Executive Guide to Selecting CRM that Meets Marketing Needs by Pivotal CRM, a CDC Software solution July 2009 - (Free Research) How can a company ensure that their marketing department's needs are represented when choosing an enterprise-level CRM system? This white paper provides core principles companies can use to help them select a CRM system that each marketing team member feels was built just for them.  (WHITE PAPER) READ ABSTRACT |

Metro Atlanta YMCA Better Aligns its Mission, Member Engagement, and Marketing Communications Activities Using Birst by Birst October 2009 - (Free Research) In an attempt to tailor and more effectively promote its programs, the Metro Atlanta YMCA turned to Birst for a new set of Business intelligence (BI) tools. Birst delivered with features that included automated dashboards and adhoc reporting at a fair price. Read on to learn the benefits YMCA experienced when they switched to Birst.  (CASE STUDY) READ ABSTRACT |

Web Lead Evaluation and Scoring Study by KnowledgeStorm, Inc (E-mail this company) April 2006 - (Free Research) KnowledgeStorm and The Artemis Group conducted an in-depth analysis of 15,452 Web leads generated by KnowledgeStorm. The objective of this study was to identify characteristics of Web leads that maximize sales opportunities and to debunk myths around what makes a good sales lead.  (WHITE PAPER) READ ABSTRACT |

Retail Today: Understand Customers, Anticipate Needs, and Inspire Loyalty by SAP AG December 2007 - (Free Research) Read how the software and tools SAP provides can help retailers succeed today by understanding their customers, anticipating their needs, and inspiring their loyalty as long-term customers by meeting those needs as they arise.  (WHITE PAPER) READ ABSTRACT |

Rule Enabling Applications with Oracle Business Rules by Oracle Corporation September 2005 - (Free Research) Business decisions and the rules that drive them are key to business change and growth. This paper will explore how business rules are developed and how Oracle Business Rules enable additional application functionality for applications during the application development lifecycle.  (WHITE PAPER) READ ABSTRACT |

Expanding Information Access Initiatives with Embedded Enterprise Search by Vivisimo, Inc. December 2009 - (Free Research) This paper focuses specifically on what application developers—specifically, ISVs and solution integrators—need to do in order to satiate this emerging market demand. Read on to learn some of Vivisimo's capabilities and how ISVs and solution integrators can leverage them to address evolving search challenges within their respective applications.  (WHITE PAPER) READ ABSTRACT |

Dell Client Migration Solution by Dell, Inc. and Intel December 2007 - (Free Research) Dell Client Migration and Deployment Services are designed to save cost and deployment time, mitigate risk, and reduce network traffic to ensure a successful migration.  (DATA SHEET) READ ABSTRACT |

Managing the Dynamic Desktop by Microsoft Corporation India Pvt Ltd May 2008 - (Free Research) Read this paper to learn how System Center desktop solutions enable IT to empower users by streamlining the connection of any authorized user to the applications or resources they need—regardless of their location or connectivity.  (WHITE PAPER) READ ABSTRACT |

Essentials of Software Asset Management by Dell, Inc. and Intel October 2008 - (Free Research) Proper software asset management (SAM) requires setting policies for corporate standards, software evaluation, purchasing, usage and compliance monitoring. This white paper explains how to do that.  (WHITE PAPER) READ ABSTRACT |

Dell ImageDirect by Dell, Inc. and Intel October 2009 - (Free Research) Ensuring a consistent software build throughout an organization is one of the most expensive and time-consuming tasks facing any IT organization. Challenges include not only managing multiple client images for a range of hardware platforms and functional groups, but also meeting licensing and compliance requirements. ImageDirect can help.  (DATA SHEET) READ ABSTRACT |

Dell Deployment Design and Implementation by Dell, Inc. and Intel October 2009 - (Free Research) The Dell Project and Program Management approach enables the alignment of all elements of a client deployment. This standardized and easy-to-understand framework can be tailored as necessary to complement and integrate with existing customer processes.  (DATA SHEET) READ ABSTRACT |

Microsoft Virtualization without Taxation by Microsoft Corporation India Pvt Ltd December 2009 - (Free Research) This video compares Microsoft Virtualization to VMware and outlines the additional cost for VMware because they require four layers - hardware, virtualization, operating system and applications and Microsoft only requires three - hardware, operating system with virtualization, and applications.  (VIDEO) READ ABSTRACT |

Application Upgrades and Service Oriented Architecture by Oracle Corporation December 2009 - (Free Research) Read this whitepaper to understand why and how SOA-enablement will reduce cost and risk of Application upgrades for your organization.  (WHITE PAPER) READ ABSTRACT |

Business Benefits to Hosting SAP with FIT – a Customer Perspective by Freudenberg IT December 2009 - (Free Research) Join Richard Downham, Senior Vice President of Managed Services, Freudenberg IT and Darnell Smith, IT Director, Elster Electricity, in this podcast as they examine the ROI and cost savings customers should expect from hosting SAP.  (PODCAST) READ ABSTRACT |

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