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Connecting Through Content: Issue One by KnowledgeStorm, Inc (E-mail this company) March 2007 - (Free Research) This report, Issue One: How Technology Marketers Meet Buyers' Appetite for Content is the first in the Connecting Through Content series, which explores content creation, distribution and lead nurturing through the dual marketers' and technology buyers' perspectives.  (ANALYST REPORT) READ ABSTRACT |

Targeted Interactive Advertising: A Killer Revenue App by Alcatel-Lucent November 2009 - (Free Research) Marcio Nespatti, Alcatel-Lucent, discusses the latest research on next generation advertising.  (VIDEO) READ ABSTRACT |

Brand Management - Leveraging the Power of Integrated Marketing by SAP AG February 2008 - (Free Research) The evolution of consumer marketing causes everyone to think in new ways. Instead of reaching consumers through traditional media, Internet, product placement and word of mouth are good alternatives. Check out this paper for more information about integrated brand management.  (WHITE PAPER) READ ABSTRACT |

Podcast: Emerging Media Series II: Blogs and Real Simple Syndication Report by KnowledgeStorm, Inc (E-mail this company) September 2006 - (Free Research) This podcast will focus on the content of a new KnowledgeStorm research report, the second in a series of studies looking at the impact emerging online applications have on B2B technology marketing. The research finds that blogs and Real Simple Syndication (RSS) are catching on more quickly than previously thought.  (PODCAST) READ ABSTRACT |

How Savvy Technology Marketers Can Improve Results with an Intelligent Content Strategy by KnowledgeStorm, Inc (E-mail this company) October 2005 - (Free Research) The Internet enables prospects to search for you rather than the other way around. You must place expertly crafted content wherever prospects might be searching. Marketers are leveraging a new methodology called Intelligent Content Strategy to attract more prospects that are looking for their solutions.  (WHITE PAPER) READ ABSTRACT |

Top 5 Best Practices for Creating Effective Campaign Dashboards by Tableau Software June 2008 - (Free Research) We can define an effective marketing dashboard as one that enables marketers to visually display relevant and current campaign, customer, advertising and/or branding information needed to achieve marketing objectives.  (WHITE PAPER) READ ABSTRACT |

Podcast: Emerging Media Series, Issue Two: Blogs and Real Simple Syndication Report by KnowledgeStorm Webinars (E-mail this company) September 2006 - (Free Research) This podcast will focus on the content of a new KnowledgeStorm research report, the second in a series of studies looking at the impact emerging online applications have on B2B technology marketing. The research finds that blogs and Real Simple Syndication (RSS) are catching on more quickly than previously thought.  (PODCAST) READ ABSTRACT |

Emerging Media Series: How Blogs & Real Simple Syndication (RSS) Impact B2B Technology Purchase Decisions by KnowledgeStorm, Inc (E-mail this company) September 2006 - (Free Research) This report, the second in a series of studies looking at the impact emerging online applications have on B2B technology marketing, finds that blogs and Real Simple Syndication (RSS) are catching on more quickly than previously thought.  (ANALYST REPORT) READ ABSTRACT |

Personalized content and Advertising: How it works by Alcatel-Lucent November 2009 - (Free Research) See how Alcatel-Lucent helps service providers turn subscribers into audiences, dramatically increasing the value of advertising and content offers while enhancing the consumer experience on the screen of their choice.  (VIDEO) READ ABSTRACT |

Personalized content and Advertising by Alcatel-Lucent November 2009 - (Free Research) See how Alcatel-Lucent helps service providers turn subscribers into audiences, dramatically increasing the value of advertising and content offers while enhancing the consumer experience on the screen of their choice.  (VIDEO) READ ABSTRACT |

Demo: Personalized content and Advertising by Alcatel-Lucent November 2009 - (Free Research) Charles Bahr of Alcatel-Lucent Multimedia Solutions Marketing and Christophe Senot of Bell Labs demonstrate the technologies that can be combined to create a personalized content and advertising experience across any screen.  (VIDEO) READ ABSTRACT |

BPM Technology Taxonomy: A Guided Tour to the Application of BPM by SAP AG March 2009 - (Free Research) This paper provides a survey of the practices and technology related to business process management (BPM). Basic concepts are explained, the transformational effect on the enterprise is examined, and the value that BPM can create is analyzed. The paper then presents a survey of the vast array of technology that is related to BPM.  (WHITE PAPER) READ ABSTRACT |

KnowledgeNote: What Research Tells Us About Lead Management and Follow-Up by KnowledgeStorm, Inc (E-mail this company) May 2005 - (Free Research) The best practitioners of online marketing are those who meld Internet marketing and technology tools with timely follow-up and tried-and-true, old fashioned human contact. This paper walks you through key strategies for implementing an effective lead follow-up and qualification process.  (WHITE PAPER) READ ABSTRACT |

Marketing and Demand Creation in B2B Marketplace: The Prospect's View by KnowledgeStorm Webinars (E-mail this company) May 2006 - (Free Research) Do you ever wonder how potential buyers view the strategic approaches and tactics you commonly use to entice them? In this Webcast, KnowledgeStorm and SiriusDecisions present the results of a new research study that examine the efficacy of demand creation.  (WEBCAST) READ ABSTRACT |

Competing on Innovation... Next-Generation BI Appliances by Sybase, Inc. October 2009 - (Free Research) View this Webcast and learn to get all the speed, flexibility and processing power of a custom-built data warehouse.  (WEBCAST) READ ABSTRACT |

Simplifying UNIX Migration - Dell and Red Hat Pave the Way by Dell, Inc. and Intel July 2009 - (Free Research) Dell has teamed-up with Intel and Red Hat and developed a migration strategy to simplify the consolidation of the enterprise data center from an outdated, proprietary architecture to an easily managed open systems platforms. To learn about how easy it is to migrate from UNIX to Red Hat Enterprise Linux on Dell PowerEdge servers, please read on.  (ANALYST REPORT) READ ABSTRACT |

Leading Virtualization 2.0: How Intel is Driving Virtualization Beyond Consolidation Into a Solution for Maximizing Business Agility Within the Enterprise by Insight & Intel October 2008 - (Free Research) Virtualization is one of the hottest technologies in IT infrastructure today. Intel is helping enable the next generation of virtualization usage efficiently. Virtualization 2.0 focuses on increasing service efficiency through flexible resource management. In the near future, this usage model will become absolutely critical to data centers.  (WHITE PAPER) READ ABSTRACT |

A New Mandate for IT by SAP AG April 2007 - (Free Research) Learn more about the changing role of IT in business. This report includes research targeted towards senior executives responsible for managing and deploying information technology in pursuit of business objectives.  (WHITE PAPER) READ ABSTRACT |

Competing on Innovation - A Guide to Next-Generation BI Appliances by Sybase, Inc. August 2009 - (Free Research) IT organizations are increasingly looking at business intelligence appliances to increase “in the moment” insight and business agility without disrupting current operations.  (WHITE PAPER) READ ABSTRACT |

The New Generation of De-duplication Technology Offers Clustered Architecture and Linear Performance Aggregation by FalconStor Software February 2009 - (Free Research) This white paper explains how VTL with SIR reduces storage and replication bandwidth requirements with unique features such as clustered architecture and linear performance aggregation.  (WHITE PAPER) READ ABSTRACT |

The Alcatel-Lucent Multi-screen Experience by Alcatel-Lucent June 2009 - (Free Research) This video demonstrates how our Multi-screen Experience enables the seamless movement of content and services across devices. It shows how with its unique ability to bring consumers more freedom and simplified consumption, multi-screen will create growth through a constructive intersection of content, advertising and communication industries.  (VIDEO) READ ABSTRACT |

Best Practices for Network Transformation for Carrier Ethernet Services by ECI Telecom May 2009 - (Free Research) ECI's 1Net architecture helps service providers converge core Ethernet and DWDM networks for increased service flexibility while lowering operating and capital expenses. ECI's converged network not only addresses the needs of operators, but also sets a new standard for network efficiency and service quality. Read this whitepaper to find out more.  (WHITE PAPER) READ ABSTRACT |

Web Security in the Cloud: Reduce Costs and Secure Employees Worldwide by Webroot Software, Inc. September 2009 - (Free Research) Read this brief case study to learn how Toshiba France implemented Webroot's Web security service and realized several benefits, including enhanced archiving and significant cost savings.  (CASE STUDY) READ ABSTRACT |

Building Proven Data Protection Strategies Checklist by Data Domain September 2008 - (Free Research) We are beginning to see the next generation of backup and recovery solutions appear. New data protection solutions led by Data Domain’s deduplication architecture are quickly gaining market momentum improving data and application availability while increasing the probability for a business to survive most types of outages.  (WHITE PAPER) READ ABSTRACT |

Podcast - Improve Results with an Intelligent Content Strategy by KnowledgeStorm, Inc (E-mail this company) March 2006 - (Free Research) The Internet enables prospects to search for you rather than the other way around. You must place expertly crafted content wherever prospects might be searching. This podcast describes how marketers are leveraging a new methodology called Intelligent Content Strategy to attract more prospects that are looking for their solutions.  (PODCAST) READ ABSTRACT |

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