This paper examines how to conduct successful C-level sales calls and the psychological strategies and linguistic tactics that help you convince company leaders to buy. Read on to learn the five steps for conducting the successful C-level sales call. 

The evolution of consumer marketing causes everyone to think in new ways. Instead of reaching consumers through traditional media, Internet, product placement and word of mouth are good alternatives. Check out this paper for more information about integrated brand management. 

Industry expert, Brian Madden, will tell you what you need to know, what you can do out-of-the-box, and when and why you might need to turn to third-party tools. 

Eager to increase efficiencies and automate their work order printing process, Minnkota installed STR Software's new AventX Oracle Attachment Printer product. Read this case study for their complete experience and see if the AventX Oracle Attachment Printer is right for your organization. 

AventX Attachment Printer allows Oracle E-Business Suite users the flexibility to automatically print and collate any Oracle document with supporting database attachments. Operating seamlessly through the standard Oracle EBS print functionality, AventX Attachment Printer stands alone or is easily integrated with the AventX Oracle Connector. 

This case study explains how MEDRAD implemented Esker DeliveryWare for their SAP solution and documents the benefits they reaped from it. Read this case study to learn how your company can experience the same benefits as MEDRAD with Esker DeliveryWare. 

After evaluating several customer relationship management solutions, including Salesforce.com, the company replaced NetSuite CRM with Microsoft Dynamics® CRM. Using Microsoft Dynamics CRM, the company cut call times in its customer support call center by 30%, reduced agent training time by 25 percent, and strengthened its growth capacity. 

The need for customer insight and responsiveness to that insight is the foundation and driving rationale for the emerging CRM concept of continuous customer dialogue through multi-channel touchpoints. 

As an STR Software customer since 2004, Texas Petrochemicals was excited about the opportunity to leverage its existing AventX investment and automate another manual process - the printing of work order database attachments from Oracle E-Business Suite. This case study has the details. 

Companies are using technology and other tools to help employees deliver an organization's best collective thinking during each customer interaction. Among them is Hewlett-Packard (HP), which we will feature in this paper. We will also explain why empowering your key customer-facing employees is the new path to achieving extraordinary results. 

This white paper describes the concept of “CRM without compromise,” elucidating how organizations can maximize their results by taking a more structured, holistic approach to CRM across the enterprise to gain a competitive advantage and profitable growth. 

KnowledgeStorm and The Artemis Group conducted an in-depth analysis of 15,452 Web leads generated by KnowledgeStorm. The objective of this study was to identify characteristics of Web leads that maximize sales opportunities and to debunk myths around what makes a good sales lead. 

Is securing the Call Center possible without impacting the customer experience? This paper discusses the advantages and benefits of using knowledge-based authentication (KBA) to bolster Call Center security over other solutions.