The Internet enables prospects to search for you rather than the other way around. You must place expertly crafted content wherever prospects might be searching. Marketers are leveraging a new methodology called Intelligent Content Strategy to attract more prospects that are looking for their solutions. 

This paper helps software manufacturers wanting to embed BI functionality into their solution whether it is best to "build" or "buy". 

The CMO Council and KnowledgeStorm have partnered to explore the relationship between online technology researchers and IT vendors. Join KnowledgeStorm in this Webcast replay to learn what over 1,400 survey respondents said about online technology content usage and its influence on IT buying. 

Can't decide whether to build or buy a CRM system? This podcast presents a third solution that is an application development platform that provides the building blocks for faster, cost-effective application development that achieves a better fit for your business’ processes. 

This report is the first in a series of studies conducted by KnowledgeStorm and Universal McCann that will take a strategic look at the impact the blogs, podcasts and other emerging media formats have on B2B technology marketing. This first installment examines podcasting and provides valuable insight into this red-hot delivery mechanism. 

Criminals focus on exploiting web application vulnerabilities in order to plant malware and thus infect clients who visit websites. Read this report to learn more about the drivers behind web hacking, the vulnerabilities hackers exploit, and the types of organizations attacked most often. 

This paper will present you with all the information needed to make an educated decision on whether to commodity coding is right for your organization and it will help with choosing the commodity coding that fits your company. 

As budgets stay tight and finance professionals become more involved in technology buying decisions, be better prepared to defend your business case through the use of financial metrics and Return on Investment (ROI) calculators. 

This webcast explores the benefits and drawbacks of buying business intelligence (BI) solutions from enterprise resource planning (ERP) vendors, and shares survey results that reveal whether or not customers who have gone down the sole-sourcing path are happy with their decision. 

This presentation transcript explores the benefits and drawbacks of buying business intelligence (BI) solutions from enterprise resource planning (ERP) vendors, and shares survey results that reveal whether or not customers who have gone down the sole-sourcing path are happy with their decision. 

Disk-to-Disk (D2D) backup has emerged in recent years to become a critical storage component of an enterprises’ data protection environment. Taneja Group has identified a locus of buying criteria that we believe compose the overall simplicity of operation of a D2D solution. 

To help you make an informed decision when considering various storage solutions, the Storage Value Index takes into account not only purchase price, but capacity, efficiency, and operating expenses as well. This paper explains how the Storage Value Index was designed and offers suggestions for finding the best storage value for your needs.