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10 Quick Wins for Sales & Marketing by ZoomInfo

November 09, 2009 - (Free Research)
In this e-book, we examine ten ways sales organizations can accelerate the progression from cold to close. From improving marketing results through pinpoint prospecting to making sure sales and marketing are on the same page, here are some tangible steps you can take to move faster from cold to close. 
(EBOOK) READ ABSTRACT |

How to Market and Sell Services with Webinars by Citrix Online

November 10, 2009 - (Free Research)
This webcast reveals strategies to create a winning webinar program. It offers proven tactics to get more leads and sales from your marketing budget. 
(WEBCAST) READ ABSTRACT |

Best Practices for Network Transformation for Carrier Ethernet Services by ECI Telecom

May 17, 2009 - (Free Research)
ECI's 1Net architecture helps service providers converge core Ethernet and DWDM networks for increased service flexibility while lowering operating and capital expenses. ECI's converged network not only addresses the needs of operators, but also sets a new standard for network efficiency and service quality. Read this whitepaper to find out more. 
(WHITE PAPER) READ ABSTRACT |

Make CRM Work the Way Salespeople Do by Oracle Corporation

October 08, 2009 - (Free Research)
This white paper examines how traditional CRM technologies, while valuable in helping organizations manage customers and revenues, have not really assisted the salesforce do their jobs. 
(WHITE PAPER) READ ABSTRACT |

KnowledgeNote: The C-Suite May Not Be Your Lead Sweet Spot by KnowledgeStorm, Inc (E-mail this company)

May 08, 2006 - (Free Research)
Is the C-suite really the best source of early leads that will convert to revenue for your company? New research from KnowledgeStorm unveils some surprising results that call this common conception into question, and should have technology marketers re-examining their lead targeting strategies. 
(WHITE PAPER) READ ABSTRACT |

The Fine Art of Lead Management and Follow-Up: What Research Shows About Lead Qualification and Nurturing by KnowledgeStorm, Inc (E-mail this company)

May 2006 - (Free Research)
The Internet has changed the dynamics of technology sales and marketing. While most marketing efforts emphasize generating leads, and most sales efforts are focused on closing sales, not enough consideration is given to the little-understood but vital middle ground of lead qualification. Learn more about industry best practices. 
(WHITE PAPER) READ ABSTRACT |

How White Papers Can Boost Your Lead Gen Campaigns by KnowledgeStorm Webinars (E-mail this company)

October 2006 - (Free Research)
In this presentation document, white paper guru Michael Stelzner, author of "Writing White Papers: How to Capture Readers and Keep Them Engaged," will share his secrets on creating effective white papers that attract prospects in droves. 
(ANALYST REPORT) READ ABSTRACT |

How White Papers Can Turbo-Boost Your Lead Gen Campaigns by KnowledgeStorm Webinars (E-mail this company)

September 2006 - (Free Research)
In this upcoming Webcast, "How White Papers Can Turbo-Boost Your Lead Gen Campaigns", white paper guru Michael Stelzner, author of "Writing White Papers: How to Capture Readers and Keep Them Engaged," will share his secrets on creating white papers that attract prospects in droves. This Webcast is presented by KnowledgeStorm. 
(WEBCAST) READ ABSTRACT |

Four Common ERP Implementation Mistakes by IFS

January 2009 - (Free Research)
Here are four common mistakes an implementation leader and team can make, and suggestions on how to avoid them. 
(WHITE PAPER) READ ABSTRACT |

Massachusetts Privacy Law: The Language, the Impact, and Recommendations for Proving Compliance by Tripwire, Inc.

October 2009 - (Free Research)
Register for this webcast, and then tune in to learn how to get started preparing for this Massachusetts law that may well be indicative of a legislative trend in other states. 
(WEBCAST) READ ABSTRACT |

The Massachusetts Data Protection Law by SearchSecurity.com & SearchCompliance.com

June 2009 - (Free Research)
Massachusetts businesses facing down MA 201 CMR 17.00 can meet the challenge with preparation and execution. Read this e-book to learn more about important topics such as identity theft, data breach prevention, mandatory encryption, and getting ahead of the game where Massachusetts data protection law is concerned. 
(EBOOK) READ ABSTRACT |

Leveraging Your Most Valued Asset: Knowledge by Vivisimo, Inc.

December 2009 - (Free Research)
Why do most organizations continuously fail in utilizing knowledge? In this webcast, learn from case studies that illustrate how you can optimize the value of knowledge in your organization through improving e-discovery and data retention practices and eliminating wasteful and under-utilized tools. 
(WEBCAST) READ ABSTRACT |

SPSS Text Analysis for Surveys 3.0: Get the Most Out of Open-Ended Text Responses by SPSS Inc. Worldwide Headquarters

February 2009 - (Free Research)
Maximize survey research value with open text responses. If you've limited your surveys to close-ended questions due to the time and expense of reading and manually coding text responses, this session can be your organization's first step toward maximizing the value of your survey data. 
(WEBCAST) READ ABSTRACT |

Business Fitness Gets in Shape with GoToMeeting Corporate with GoToWebinar by Citrix Online

March 2009 - (Free Research)
This new case study explores how Citrix® GoToMeeting® Corporate with GoToWebinar® has transformed Business Fitness's sales and marketing efforts, enabling the company to significantly reduce costs, speed up the sales cycle and vastly improve nurturing efforts. 
(CASE STUDY) READ ABSTRACT |

KnowledgeNote: What Research Tells Us About Lead Management and Follow-Up by KnowledgeStorm, Inc (E-mail this company)

May 2005 - (Free Research)
The best practitioners of online marketing are those who meld Internet marketing and technology tools with timely follow-up and tried-and-true, old fashioned human contact. This paper walks you through key strategies for implementing an effective lead follow-up and qualification process. 
(WHITE PAPER) READ ABSTRACT |

Webcast: Hear from Your Peers: Take Action now to Lower your Database Costs by IBM

October 2009 - (Free Research)
Is data management costing you too much money? Join us for a webcast where two IBM DB2 customers will discuss proven strategies that they have incorporated into their IT operations that have resulted in lowering their overall database costs. 
(WEBCAST) READ ABSTRACT |

Podcast - The Fine Art of Lead Follow-up by KnowledgeStorm, Inc (E-mail this company)

February 2006 - (Free Research)
The best practitioners of online marketing are those who meld Internet marketing and technology tools with timely follow-up and tried-and-true, old fashioned human contact. This podcast walks you through key strategies for implementing an effective lead follow-up and qualification process 
(PODCAST) READ ABSTRACT |

Podcast - Improve Results with an Intelligent Content Strategy by KnowledgeStorm, Inc (E-mail this company)

March 2006 - (Free Research)
The Internet enables prospects to search for you rather than the other way around. You must place expertly crafted content wherever prospects might be searching. This podcast describes how marketers are leveraging a new methodology called Intelligent Content Strategy to attract more prospects that are looking for their solutions. 
(PODCAST) READ ABSTRACT |

How Savvy Technology Marketers Can Improve Results with an Intelligent Content Strategy by KnowledgeStorm, Inc (E-mail this company)

October 2005 - (Free Research)
The Internet enables prospects to search for you rather than the other way around. You must place expertly crafted content wherever prospects might be searching. Marketers are leveraging a new methodology called Intelligent Content Strategy to attract more prospects that are looking for their solutions. 
(WHITE PAPER) READ ABSTRACT |

Web Lead Evaluation and Scoring Study by KnowledgeStorm, Inc (E-mail this company)

April 2006 - (Free Research)
KnowledgeStorm and The Artemis Group conducted an in-depth analysis of 15,452 Web leads generated by KnowledgeStorm. The objective of this study was to identify characteristics of Web leads that maximize sales opportunities and to debunk myths around what makes a good sales lead. 
(WHITE PAPER) READ ABSTRACT |

KnowledgeNote: Like a Fine Wine, Leads Get Better Over Time by KnowledgeStorm, Inc (E-mail this company)

February 2007 - (Free Research)
Research from KnowledgeStorm shows that a high percentage of leads that begin their research on the Web ultimately result in an active project. The technology vendors that nurture these Early Stage leads are often in a better selling position than those vendors that later "pile on" to more advanced, but also more competitive, leads. 
(WHITE PAPER) READ ABSTRACT |

Podcast: Leveraging Your Most Valued Asset: Knowledge by Vivisimo, Inc.

December 2009 - (Free Research)
Why do most organizations continuously fail in utilizing knowledge? In this podcast, learn from case studies that illustrate how you can optimize the value of knowledge in your organization through improving e-discovery and data retention practices and eliminating wasteful and under-utilized tools. 
(PODCAST) READ ABSTRACT |

Reassessing Server Costs for Mid-Size Companies by Sun Microsystems, Inc. and Intel Corporation

September 2009 - (Free Research)
This paper argues that while the current economic climate might suggest delaying data center upgrades, the opposite will save you money. Learn how upgrading to Sun Fire servers can put more on your bottom line. 
(WHITE PAPER) READ ABSTRACT |

Simplifying UNIX Migration - Dell and Red Hat Pave the Way by Dell, Inc. and Intel

July 2009 - (Free Research)
Dell has teamed-up with Intel and Red Hat and developed a migration strategy to simplify the consolidation of the enterprise data center from an outdated, proprietary architecture to an easily managed open systems platforms. To learn about how easy it is to migrate from UNIX to Red Hat Enterprise Linux on Dell PowerEdge servers, please read on. 
(ANALYST REPORT) READ ABSTRACT |

Better Reporting, Better Results: Successful Strategies from the Field by SPSS Inc. Worldwide Headquarters

March 2009 - (Free Research)
Learn how top companies successfully deliver research results to customers and decision-makers. If you want to know more about how to leverage all of your research data, how to communicate insights effectively, and how to get researchers and decision-makers engaged in analysis, you'll want to view this webcast. 
(WEBCAST) READ ABSTRACT |

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