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Survey insights: Marketing's impact on the customer experience by IBM

August 31, 2013 - (Free Research)
To understand the impact of marketing management on business outcomes, IBM surveyed more than 500 professionals across fifteen industries. In this paper, explore insights from the IBM State of Marketing 2013 survey to better understand how to measure the correlation between marketing sophistication and financial performance. 
(WHITE PAPER) READ ABSTRACT |

Real-time Personalization: 6 fundamental tips for marketers by IBM

December 31, 2013 - (Free Research)
Access this white paper today to learn all you need to know about real-time personalization, how to overcome its challenges, and how you can increase the value of every one of your customer interactions. 
(WHITE PAPER) READ ABSTRACT |

How Satisfied Are Your Customers? by IBM

November 11, 2013 - (Free Research)
This brief resource provides statistics and other insights that explain why it's more important than ever to provide excellent customer service and experiences. Read on to learn more. 
(WHITE PAPER) READ ABSTRACT |

IBM Watson Engagement Advisor by IBM

November 01, 2013 - (Free Research)
The following white paper outlines the recent change in the consumer market and how to ensure that you are delivering the best customer service. 
(WHITE PAPER) READ ABSTRACT |

Improve the Patient Journey With Omni-Patient by Information Builders

April 30, 2013 - (Free Research)
This informative paper examines the challenges healthcare organizations are currently facing when it comes to providing high-quality patient care. Discover the major barriers hindering their success in this area and discover a tool to help overcome these challenges. 
(WHITE PAPER) READ ABSTRACT |

New Opportunities for Business Intelligence: Seven Ways to Deliver a Superior Customer Experience Now by Information Builders

April 30, 2013 - (Free Research)
Customer service has a profound impact on profitability. And even more, you have to think about your reputation in this age of social media. Read this informative white paper analyzing seven exciting technology innovations that can empower businesses to optimize customer service in today's multi-channel world. 
(WHITE PAPER) READ ABSTRACT |

Predictive Analytics for Sales and Marketing by Information Builders

September 21, 2012 - (Free Research)
Today's businesses rely on their sales and marketing (S&M) departments to drive business growth through effective customer relationship management (CRM) strategies – but most S&M pros lack the insights needed to optimize their strategies. Read on to find out how predictive analytics can improve your CRM strategies. 
(WHITE PAPER) READ ABSTRACT |

Eight Essential Steps: Moving the Contact Center Beyond Operational Efficiency to Business Effectiveness by Aspect

August 10, 2010 - (Free Research)
This paper explains how to move the contact center beyond operational efficiency to business effectiveness and provides best practices employed by businesses that already operate their contact centers as profit centers and touching on the technology that makes it possible. Read on to learn how to transform your contact center into a profit center. 
(WHITE PAPER) READ ABSTRACT |

SAP Customer Relationship Management (SAP CRM) Multimedia Presentations by SAP America, Inc.

October 18, 2010 - (Free Research)
These multimedia presentations will explain the features and benefits of SAP Customer Relationship Management (SAP CRM). Watch the presentations to discover how SAP CRM can enable you to become a customer-centric enterprise and to differentiate you company for competitive advantage. 
(RESOURCE CENTER) READ ABSTRACT |

Cisco IBSG Global Research Reveals New Ways for Banks To Prosper in an Omnichannel World by Cisco Systems, Inc.

August 17, 2012 - (Free Research)
Banking customers worldwide are ready for an omnichannel experience – are you ready to give it to them? This resource describes the concept of omnichannel banking, why your customers need it, and why you shouldn't wait to offer it to them. 
(WHITE PAPER) READ ABSTRACT |

Geoffrey Moore on Application Transformation –Part 2 by Hewlett-Packard Company

July 05, 2012 - (Free Research)
Watch this video featuring renowned author and venture capitalist Geoffrey Moore as he discusses the future of enterprise IT and specifically how your application strategy can take full advantage of the latest tools and technology from mobile, the cloud, social media and more. 
(WEBCAST) READ ABSTRACT |

Bonobos Improves Web Site Performance to Gear Up for Cyber Monday by SOASTA, Inc

July 09, 2013 - (Free Research)
Trying to avoid another online retail season riddled with website performance issues, Bonobos CTO Michael Hart turned to SOASTA. Read this informative case study today to learn to learn about the weeks Bonobos spent testing SOASTA CloudTest On-Demand in order to simulate customers going through the entire purchase cycle. 
(WHITE PAPER) READ ABSTRACT |

OpenText Web Experience Management by OpenText

August 26, 2013 - (Free Research)
Web experience management is essential to the success of a business. View this resource to learn how you can leverage the principles of response design to deliver compelling and adaptive experiences across touch points in the global enterprise. 
(WHITE PAPER) READ ABSTRACT |

Call Centre Transformation: Turning Customer Experience Into Profits by SAP AG

December 01, 2007 - (Free Research)
Call centres have been constantly evolving since the last third of the twentieth century. This evolution will continue as innovative information technology and shifting forces of competition drive call centre transformation. Customer interaction has become an important source of differentiation for organisations. Learn more in this white paper. 
(WHITE PAPER) READ ABSTRACT |

Keeping Pace with Your Customer’s Needs Automating Activation and IP Address Management with Cisco Solutions by Cisco Systems, Inc.

July 07, 2011 - (Free Research)
This webcast looks at the issue of simplifying IP management and service automation, creating a scalable, reliable solution for meeting your customer needs. Learn how you can reduce delivery time and increase revenue. 
(VIDEO) READ ABSTRACT |

Cincinnati Zoo improves customer experience and enhances performance by IBM

January 24, 2012 - (Free Research)
Learn how one of the world's top-rated zoo uses analytics to create a more satisfying customer experience – while cutting marketing costs, increasing new visits, boosting concession revenues and much more. 
(WHITE PAPER) READ ABSTRACT |

Avaya Aura Contact Center Database Integration Wizard: Part Two, Data Exchange by Global Knowledge

July 26, 2013 - (Free Research)
In Part 2, Data Exchange, of this series on the Avaya Aura Contact Center Database Integration Wizard you will see how to use the SEND REQUEST and GET RESPONSE operations so that customer information collected during the call to the contact center system can be exchanged with a backend database. 
(WHITE PAPER) READ ABSTRACT |

The Ideal Tool Set for Application Performance Management for Better Business Performance by Riverbed Technology, Inc.

August 31, 2013 - (Free Research)
In this analyst report by Forrester Consulting, see what common issues today's enterprises seem to be having when it comes to application performance management (APM), and get key industry recommendations on how to enhance your APM methods. 
(ANALYST REPORT) READ ABSTRACT |

CIO Handbook: Personalizing the Customer Experience by SearchCIO.com

March 14, 2013 - (Free Research)
CIOs must marry online and physical offerings to personalize business interactions for each and every customer in today's collaborative world. Find out how leading businesses are paving the way with top-notch customer experience strategies. 
(EBOOK) READ ABSTRACT |

Customer Relationship Management - Integration for a Customer Centric View by Sage (UK) Limited

August 2008 - (Free Research)
This white paper provides a valuable list of factors for executive management, IT decision makers and sales professionals to consider when planning a successful CRM integration project. 
(WHITE PAPER) READ ABSTRACT |

Extraprise CRM Support Survey Report by Extraprise Group, Inc.

August 2008 - (Free Research)
This white paper summarizes the results of the survey that was conducted at the Oracle Applications User Group's COLLABORATE 08 conference in April 2008. 
(WHITE PAPER) READ ABSTRACT |

Security Policies for Next-Generation IT by Hexis Cyber Solutions Inc

October 2012 - (Free Research)
This CIO Decisions e-zine focuses on effective BYOD security policy. Inside, learn why security threats are evolving faster than the management practices that defend against them and, more importantly, how you can stay ahead. 
(EBOOK) READ ABSTRACT |

Online Content Speaks Volumes by Sitecore

July 2008 - (Free Research)
This whitepaper examines the results of a survey by Aberdeen in which 300+ executives, users, and managers of online content management systems were asked the methods they use for building their web content management and delivery models. 
(WHITE PAPER) READ ABSTRACT |

Manchester City – Building a media-rich website with Sitecore by Sitecore

July 2013 - (Free Research)
Manchester City needed their football club's website to be content and media rich, up to date, informative for fans and convenient for payment transactions. A new website platform was integrated, and the result was an overwhelming success. Learn more in this case study. 
(CASE STUDY) READ ABSTRACT |

Closed Loop Quality Management: Improving Customer Focus from Design to Delivery by Apriso Corporation

March 2011 - (Free Research)
Competing pressures to ensure customer satisfaction and reduce the cost of quality is driving many manufacturers to question the efficacy of their current quality management systems. This report provides actionable steps to begin to create a closed-loop enterprise system that aligns the entire value chain with a single view of quality execution. 
(ANALYST REPORT) READ ABSTRACT |

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