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CRM without Compromise: A Strategy for Profitable Growth by SAP America Inc.
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Microsoft Dynamics CRM - Sports Organizations by Microsoft

July 30, 2009 - (Free Research)
For many sports organizations, a CRM system acts much like the lifeblood of the company, feeding insightful information about both customers and players to management and coaches in order to enhance business decisions. Watch this video case study to hear about the benefits of Microsoft Dynamics CRM from real customers. 
(CASE STUDY) READ ABSTRACT |

Sales and Marketing: The New Power Couple by Microsoft

December 01, 2008 - (Free Research)
This white paper will review the obstacles to making business development a team sport and then will present best practices around people, process and technology for aligning the sales and marketing organization. 
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Increase Your Returns Using Event-Based Marketing by Infor CRM

July 22, 2009 - (Free Research)
Read this paper to learn how Event-triggered marketing has seen five times the response rate of non-timed mass-marketing campaigns and how your company can take advantage of event-based marketing by using Infor CRM Epiphany Outbound Marketing suite. 
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The Alarming Shift in Cybercrime: How Organized Attacks Now Target Your Wallet by Blue Coat

July 2008 - (Free Research)
This paper will examine the shift in the nature of cybercrimes, how the thieves target their victims, and what can be done to prevent them. 
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Microsoft Dynamics CRM Online Case Study: High Five Sportswear by Microsoft

September 2009 - (Free Research)
Learn how a sports apparel company was able to drastically improve customer service by adopting Microsoft Dynamics as their CRM system. 
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NBA Basketball Team Scores with Sales Force Automation Tool by Microsoft

April 2008 - (Free Research)
Read how a Microsoft Dynamics solution helped a NBA Basketball team gain benefits such as system connectivity, sales force automation, and enhanced productivity. 
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Best Practices for Wireless Technology for Fixed Video Surveillance by Motorola, Inc.

August 2009 - (Free Research)
As organizations address the implementation of fixed video surveillance solutions, they must carefully consider the most important factors, in particular the Big Three issues concerning the infrastructure required to support cameras at selected locations: cost, deployment time and performance. Read this white paper to learn more. 
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Video Surveillance Economics: The New Picture of Quality and Economy by Motorola, Inc.

August 2009 - (Free Research)
As the world becomes increasingly security conscious, municipalities, institutions and enterprises of all sizes are discovering that there's safety in sight. Real-time video surveillance systems are proving to be one of the most effective methods of addressing a wide range of security challenges in both the public and the private sectors. 
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How White Papers Can Boost Your Lead Gen Campaigns by KnowledgeStorm Webinars (E-mail this company)

October 2006 - (Free Research)
In this presentation document, white paper guru Michael Stelzner, author of "Writing White Papers: How to Capture Readers and Keep Them Engaged," will share his secrets on creating effective white papers that attract prospects in droves. 
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How White Papers Can Turbo-Boost Your Lead Gen Campaigns by KnowledgeStorm Webinars (E-mail this company)

September 2006 - (Free Research)
In this upcoming Webcast, "How White Papers Can Turbo-Boost Your Lead Gen Campaigns", white paper guru Michael Stelzner, author of "Writing White Papers: How to Capture Readers and Keep Them Engaged," will share his secrets on creating white papers that attract prospects in droves. This Webcast is presented by KnowledgeStorm. 
(WEBCAST) READ ABSTRACT |

Force.com Cloud Platform Drives Huge Time to Market and Cost Savings by Salesforce.com

October 2009 - (Free Research)
IDC White Paper: Force.com Cloud Platform Drives Huge Time to Market and Cost Savings Learn how companies like yours built custom apps 4 - 5 times faster at half the cost with Force.com Platform. 
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Innovative Marketing Strategies for Individual and Personal Lines Insurers by Infor CRM

July 2009 - (Free Research)
In this paper you will learn just how important each customer interaction is and how companies are turning to Infor CRM Epiphany Inbound Marketing for Insurance to be able to manage their customers on a highly personal basis which greatly increases customer loyalty and satisfaction which will ultimately increase sales and profitability. 
(WHITE PAPER) READ ABSTRACT |

Load Testing 2.0 - The Next Generation of Load Testing for the Web 2.0 World by Gomez

July 2009 - (Free Research)
Read this paper to learn why Load Testing 2.0 solutions are needed and who benefits. Learn best practices to get business value out of advanced load testing features, the limits of load testing 1.0 solutions, how today's approach complements existing 1.0 solutions, and what factors are important for selecting successful Load Testing 2.0 solutions. 
(WHITE PAPER) READ ABSTRACT |

The Science and Art of Selling by Genius.com

October 2009 - (Free Research)
This white paper shows how scientific studies of marketing and sales effectiveness are now yielding information that can help an organization better tune its sales and marketing efforts. 
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Improve Lead Generation and Clean Up Your Pipeline: Generate Better Leads for Better Sales Results by Genius.com

October 2009 - (Free Research)
Quality leads result in easier/better sales. It is also agreed that taking time away from selling to generate leads cuts into sales productivity. Closer alignment between sales and marketing could improve both of these factors and reduce the disconnect that exists today. Read on to learn how to attack these costly and divisive issues. 
(WHITE PAPER) READ ABSTRACT |

A Guide to the Value of Reliable Data in Retail Banking by DataFlux Corporation

November 2009 - (Free Research)
Banks need to get smarter, attract the right customers, implement customer level risk management, and implement risk adjusted customer relationship pricing and all of this is dependent on trusted data. This paper examines the impact of unreliable data on retail banks. It then defines the requirements needed to guarantee data reliability in banking. 
(WHITE PAPER) READ ABSTRACT |

Customer Relationship Management: The Winning Strategy in a Challenging Economy by Microsoft

April 2009 - (Free Research)
In a growth economy, businesses typically spend aggressively to stoke the growth engine. When money is tight, however, organizations seek more cost-effective ways to nurture their business expansion. This paper explains how organizations can save money over tough times and find themselves better positioned to take the lead when times improve. 
(WHITE PAPER) READ ABSTRACT |

CRM and Social Networking: Engaging the Social Customer by Microsoft

June 2009 - (Free Research)
As social networking sites explode in popularity, the hype and interest continue to build. But sorting the fact from the hype can be a challenge. This paper discusses tangible ways that organizations can extract measurable business value from social networking by leveraging it in conjunction with Customer Relationship Management (CRM) solutions. 
(WHITE PAPER) READ ABSTRACT |

How to Market and Sell Services with Webinars by Citrix Online

June 2009 - (Free Research)
This new Quantum Leap Marketing white paper explores how to successfully market and sell services with Webinars so that you get maximum mileage out of your marketing budget. 
(WHITE PAPER) READ ABSTRACT |

9 Management Practices for Exceptional Webinars by Citrix Online

August 2009 - (Free Research)
This new white paper examines Webinar effectiveness at driving lead generation and outlines 9 best practices for using Webinars in a cohesive lead-generation campaign. 
(WHITE PAPER) READ ABSTRACT |

Using Market Influence to Grow Your Business: Collaborate with Partners and Win More Customers by SAP AG

April 2008 - (Free Research)
This paper looks at ways in which an integrated information technology solution can help you keep on top of your chosen markets and sustain growth. 
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How to Maximize Revenue by Sending Targeted Promotions to Customers by Infor CRM

October 2009 - (Free Research)
This paper discusses the key obstacles that stand in the way of marketers garnering good insights into retention rates and customer profitability and presents a solution on how to overcome these obstacles. You'll also learn how to increase customer loyalty and retention while increasing revenue. 
(WHITE PAPER) READ ABSTRACT |

Make CRM Work the Way Salespeople Do by Oracle Corporation

October 2009 - (Free Research)
This white paper examines how traditional CRM technologies, while valuable in helping organizations manage customers and revenues, have not really assisted the salesforce do their jobs. 
(WHITE PAPER) READ ABSTRACT |

BI for Small and Mid-sized Businesses by LogiXML

October 2009 - (Free Research)
This paper dispels some myths about BI in smaller companies and outlines the main options at your disposal. 
(WHITE PAPER) READ ABSTRACT |

Sales 2.0: How Businesses Are Using Online Collaboration to Spark Sales by Oracle Corporation

September 2008 - (Free Research)
This white paper examines research that reveals how sales and marketing professionals who use collaboration and Sales 2.0 tools gain a competitive advantage over their peers who do not use them. 
(WHITE PAPER) READ ABSTRACT |

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