Read this paper to learn how Event-triggered marketing has seen five times the response rate of non-timed mass-marketing campaigns and how your company can take advantage of event-based marketing by using Infor CRM Epiphany Outbound Marketing suite. 

A successful credit card company must be able to accurately assess its credit risk at any given time. Having an up-to-date picture of which clients may default on payments is critical to this process, not only amongst new applicants, but existing customers too. 

This Internet service provider/portal operator of Globo, Brazil's largest media conglomerate, delivers the content Brazilian Web users want using PASW Statistics. 

The main focus of this white paper is about revealing key factors in sales rep productivity, including what helps improve their efficiency (increasing selling time) and effectiveness (getting better results from the available selling time). Both are important and require strong leadership and teamwork between the sales and IT departments. 

Download this study to gain insight into how increased flexibility within the report creation process, reduced IT operational cost and improved end user productivity by empowering the creation of custom data analyses resulted in economic benefits enterprise wide. 

This white paper discusses one of the most effective ways to extend CRM functionality to competitively enhance your customers' experiences. 

View this webcast to learn how the federated model can help business units operate customized CRM systems while synchronizing to a central application. We explore how the server stores enterprise-pertinent information from all CRM systems, thus supporting executives responsible for achieving overall sales goals. 

This report is a guide for identifying best practices in online content Research Benchmark management and maximizing business benefits of the web. The findings highlight the strategic value of web content management and link the technology and practices of Best-in-Class organizations to top line revenue, customer loyalty, and customer experience. 

In 2000, Discount Tire Company decided to bring management of its e-commerce infrastructure in-house after having outsourced it for several years. Learn how they turned to the rock-solid reliability of Red Hat's Enterprise Linux platform to handle the task of supporting their new e-commerce environment. 

This report, the second in a series of studies looking at the impact emerging online applications have on B2B technology marketing, finds that blogs and Real Simple Syndication (RSS) are catching on more quickly than previously thought. 

Learn how leading insurers use MarketTools® CustomerSat™ to gather and analyze feedback from customers to increase customer satisfaction, retain customers, and add to the bottom line. 

This document provides you with the knowledge you need to make the connections between the SDL Tridion Web Content Management solution and its effects on your business.