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Building the Business Case for Predictive Analytics: Nucleus Research by SPSS Inc. Worldwide Headquarters February 20, 2009 - (Free Research) Predictive analytics encompasses a variety of techniques from statistics and data mining that analyze current and historical data to make predictions about future events. In this Nucleus Research report, learn how your company can achieve ROI from Predictive analytics applications.  (WHITE PAPER) READ ABSTRACT |

Clearing the Way for Faster, Smarter Decisions: Instant, Accurate Information Drives Competitive Edge by SAP AG December 17, 2007 - (Free Research) This paper examines how you can gain reliable, accessible information from efficient, integrated IT systems – and use that information to make faster, smarter decisions. In turn, the right decisions will lead to better operations and a stronger competitive position.  (WHITE PAPER) READ ABSTRACT |

Emerging Media Series:Listen How Podcasts Influence B2B Technology Purchase Decisions by KnowledgeStorm, Inc (E-mail this company) July 2006 - (Free Research) This podcast is the first in a series of studies conducted by KnowledgeStorm and Universal McCann that will take a strategic look at the impact the blogs, podcasts and other emerging media formats have on B2B technology marketing. Listen how podcasting can become your next hot marketing delivery mechanism.  (PODCAST) READ ABSTRACT |

Emerging Media Series: The Influence of Podcasts on B2B Technology Purchase Decisions by KnowledgeStorm, Inc (E-mail this company) July 2006 - (Free Research) This report is the first in a series of studies conducted by KnowledgeStorm and Universal McCann that will take a strategic look at the impact the blogs, podcasts and other emerging media formats have on B2B technology marketing. This first installment examines podcasting and provides valuable insight into this red-hot delivery mechanism.  (ANALYST REPORT) READ ABSTRACT |

Guide to Better Decision-Making for Your SMB Through IT by SAP AG June 2008 - (Free Research) Small and midsize companies that can successfully align IT with their business objectives will be the ones to stay ahead of the competition by having access to the right information at the right time, allowing for better, faster decisions.  (WHITE PAPER) READ ABSTRACT |

Decide to Survive: Four Imperatives that make Decision Management Essential in Today's Uncertain Environment by FICO February 2009 - (Free Research) Download this paper and learn about a decision making solution that will help you survive in this difficult economy by managing decisions with greater precision, agility, speed and consistency while driving down costs.  (WHITE PAPER) READ ABSTRACT |

KnowledgeNote: Like a Fine Wine, Leads Get Better Over Time by KnowledgeStorm, Inc (E-mail this company) February 2007 - (Free Research) Research from KnowledgeStorm shows that a high percentage of leads that begin their research on the Web ultimately result in an active project. The technology vendors that nurture these Early Stage leads are often in a better selling position than those vendors that later "pile on" to more advanced, but also more competitive, leads.  (WHITE PAPER) READ ABSTRACT |

How to Sell Network Security to the Healthcare Industry by WatchGuard Technologies, Inc. July 2009 - (Free Research) Use this white paper to enhance your knowledge of healthcare IT spending decisions and how to successfully engage the healthcare market with the right technology services and solutions. With a heightened awareness of industry trends, challenges, players, and needs, you will be better equipped to sell to healthcare providers.  (WHITE PAPER) READ ABSTRACT |

Blaze Advisor 6.6 Trial Download by FICO June 2009 - (Free Research) FICO™ Blaze Advisor® is the world's leading business rules management system, maximizing control over high volume operational decisions.  (TRIAL SOFTWARE) READ ABSTRACT |

Emerging Media Series: How Blogs and Real Simple Syndication (RSS) Impact B2B Technology Purchase Decisions by KnowledgeStorm Webinars (E-mail this company) September 2006 - (Free Research) This report, the second in a series of studies looking at the impact emerging online applications have on B2B technology marketing, finds that blogs and Real Simple Syndication (RSS) are catching on more quickly than previously thought.  (ANALYST REPORT) READ ABSTRACT |

Emerging Media Series: How Blogs & Real Simple Syndication (RSS) Impact B2B Technology Purchase Decisions by KnowledgeStorm, Inc (E-mail this company) September 2006 - (Free Research) This report, the second in a series of studies looking at the impact emerging online applications have on B2B technology marketing, finds that blogs and Real Simple Syndication (RSS) are catching on more quickly than previously thought.  (ANALYST REPORT) READ ABSTRACT |

Intelligent Decisions: Enhancing Processes with Business Rules and Predictive Models by SPSS Inc. Worldwide Headquarters March 2009 - (Free Research) Learn how your organization can integrate analytics with business processes to become a Predictive Enterprise that employs insights to make intelligent decisions. This webinar will show you the fundamentals of combining industry knowledge and business rules with powerful analytics to improve revenue generation and business performance.  (WEBCAST) READ ABSTRACT |

Furniture Manufacturer Improves Customer Satisfaction through Customer Analysis with SPSS by SPSS Inc. Worldwide Headquarters May 2009 - (Free Research) Customer knowledge is market advantage. To refine its edge and better manage customer relationships, Haworth needed to learn what was important to its customers and deploy that knowledge to key decision makers. Read how they did it.  (CASE STUDY) READ ABSTRACT |

American Airlines sees ROI of 1192% in 2 Months with Predictive Analytics by SPSS Inc. Worldwide Headquarters February 2009 - (Free Research) To overcome the challenges of increased customer data, American Airlines deployed SPSS for Windows to replace its mainframe based analytics system, increasing productivity of its customer research team and improving decision making while reducing ongoing costs.  (CASE STUDY) READ ABSTRACT |

KnowledgeNote: The C-Suite May Not Be Your Lead Sweet Spot - Podcast by KnowledgeStorm, Inc (E-mail this company) July 2006 - (Free Research) Findings of the Web Lead Evaluation and Scoring Study, conducted by KnowledgeStorm and The Artemis Group, suggest companies using the Internet to generate leads might discover that focusing on the C-suite is not the fastest route to improved lead-to-close ratios. Listen to this podcast to find out why.  (PODCAST) READ ABSTRACT |

How Savvy Technology Marketers Can Improve Results with an Intelligent Content Strategy by KnowledgeStorm, Inc (E-mail this company) October 2005 - (Free Research) The Internet enables prospects to search for you rather than the other way around. You must place expertly crafted content wherever prospects might be searching. Marketers are leveraging a new methodology called Intelligent Content Strategy to attract more prospects that are looking for their solutions.  (WHITE PAPER) READ ABSTRACT |

Best Practices of the Best-Run Sales Organizations by SAP AG June 2009 - (Free Research) Leadership teams in today's strongest sales groups have discovered best practices to achieve exponential results. This SAP Executive Insight looks at leading-edge companies and examines how they excel in areas where most sales organizations struggle.  (WHITE PAPER) READ ABSTRACT |

The RSA Authentication Decision Tree: Selecting the Best Authentication Solution for Your Business by RSA, The Security Division of EMC March 2009 - (Free Research) This white paper provides an overview of the Authentication Decision Tree; examines the five factors critical to selecting an authentication solution; and offers a clear guide to selecting the right solution that effectively balances risk, cost and end user convenience.  (WHITE PAPER) READ ABSTRACT |

Find, Qualify, and Close More Business Faster With a Free Trial of ZoomInfo by ZoomInfo May 2009 - (Free Research) In today's economy, it is important to take every step you can to ensure sales effectiveness, which includes knowing who to contact and having accurate and helpful information about their company. You can get all this and more with this free trial of ZoomInfo.  (DEMO)

Creating and managing value-driven product portfolios by IBM June 2009 - (Free Research) The product portfolio decisions you make today will determine whether your company is relevant tomorrow. To increase the chances of marketing a successful product, organizations must deliver products and services to the consumers they value the most, and they must provide those deliverables when their consumers want them. Read on to learn more.  (WHITE PAPER) READ ABSTRACT |

Strategies for Distributing Your Online Content: Why, Where and How by KnowledgeStorm Webinars (E-mail this company) July 2006 - (Free Research) In this one hour Webcast, presented by Jeff Ramminger, EVP KnowledgeStorm, learn how you can develop more effective content, make it available more efficiently and influence the most important decision makers at the right stages of the buying process.  (WEBCAST) READ ABSTRACT |

KnowledgeNote: The C-Suite May Not Be Your Lead Sweet Spot by KnowledgeStorm, Inc (E-mail this company) May 2006 - (Free Research) Is the C-suite really the best source of early leads that will convert to revenue for your company? New research from KnowledgeStorm unveils some surprising results that call this common conception into question, and should have technology marketers re-examining their lead targeting strategies.  (WHITE PAPER) READ ABSTRACT |

Podcast - Improve Results with an Intelligent Content Strategy by KnowledgeStorm, Inc (E-mail this company) March 2006 - (Free Research) The Internet enables prospects to search for you rather than the other way around. You must place expertly crafted content wherever prospects might be searching. This podcast describes how marketers are leveraging a new methodology called Intelligent Content Strategy to attract more prospects that are looking for their solutions.  (PODCAST) READ ABSTRACT |

Ready Access to Real-Time Data Helps Small Businesses Thrive by SAP AG February 2008 - (Free Research) Today there is new and affordable technology that enables small businesses to access current data from any location, respond quickly to change, and thrive in a volatile business environment. A good example of this technology is the SAP® Business One application. Read this white paper to learn more!  (WHITE PAPER) READ ABSTRACT |

CRM Whitepaper: Using Business Rules to Increase Opportunities for Upsell, Cross-Sell and Customer Satisfaction by IBM November 2009 - (Free Research) This white paper discusses one of the most effective ways to extend CRM functionality to competitively enhance your customers' experiences.  (WHITE PAPER) READ ABSTRACT |

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