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Why CRM Implementations Fail….And What To Do About It by Scribe Software Corporation

March 01, 2011 - (Free Research)
Companies are scrambling to implement CRM systems, but they might not be getting what they bargained for if they're not careful. Up to 80% are reporting they're not getting what they were promised. Read this paper and learn how to avoid pitfalls, develop a strategy for your CRM system, and much more. 
(WHITE PAPER) READ ABSTRACT |

Why CRM? The Business Case for Customer Relationship Management by Oracle Corporation

July 2006 - (Free Research)
Organizations are adopting CRM solutions because they understand that having the technology to execute a customer-centric strategy is a business imperative. Learn the strategic value of CRM -- increased revenue, productivity, and customer satisfaction. 
(WHITE PAPER) READ ABSTRACT |

The State of Customer Data Integration 2012: The What, Why & How of CRM Integration by Scribe Software Corporation

August 2012 - (Free Research)
Customer data integration helps companies grow and thrive, but businesses still have a long way to go to implement customer relationship management (CRM) in a meaningful way. Check out what over 300 companies said about cloud, their CRM platforms, and customer data integration in this survey. 
(WHITE PAPER) READ ABSTRACT |

Marketing Automation Drives Sports Fan Engagement by SAS

April 2014 - (Free Research)
The following white paper explores the 4 phases of successful CRM. Uncover why CRM needs to be addressed on multiple levels outside that of technology, what strategies you need to know to really get a handle on CRM, and more. 
(WHITE PAPER) READ ABSTRACT |

Websites are Dead. Long Live Digital Presence by Limelight Networks, Inc.

October 2012 - (Free Research)
In this resource, learn why the website as you know it is dead, and find guidance to help you engage and interact with customers through your content and build a stronger digital presence. 
(WHITE PAPER) READ ABSTRACT |

CW Buyer's Guide: Customer Relations (CRM) by ComputerWeekly.com

October 2011 - (Free Research)
This nine-page Buyer's Guide to Customer Relationsip Management (CRM) analyses the factors CIOs and senior IT professionals will need to consider as they plan their CRM strategies. 
(ESSENTIAL GUIDE) READ ABSTRACT |

Navigating the path to satisfying online customer experience by Tealeaf

November 2011 - (Free Research)
Read this exclusive e-guide to get an executive-level, 360-degree view on which CRM approaches are best for different business scenarios -- from winning strategies for mobile users to social CRM tools to best practices for multi-channel customer experiences. 
(EGUIDE) READ ABSTRACT |

Site visit programs fuel outsourcing success by Hewlett-Packard Limited

October 2013 - (Free Research)
Site visit programs play a critical role in any successful outsourcing initiative. This on-demand webcast describes key features of an effective site visit program. 
(WEBCAST) READ ABSTRACT |

Optim™ Data Privacy Solution by IBM

The Optim™ Data Privacy Solution de-identifies application data so that it can be safely used in testing or training environments. By substituting fictionalized yet realistic data for confidential information, Optim enables sites to test effectively while supporting privacy compliance initiatives. 
(SOFTWARE PRODUCT)

Exceptional Experiences: The key to customer engagement by IBM

December 2010 - (Free Research)
Frustrated customers, lower satisfaction, declining loyalty and plummeting sales are potential consequences of a poor online experience. Looking ahead, both analysts and industry leaders agree that an exceptional experience will be the key to dazzling, acquiring and retaining customers. 
(BROCHURE) READ ABSTRACT |

Gartner predictions around Social CRM by Infor CRM

February 2012 - (Free Research)
This tip e-guide from SearchCRM.com features insight from Gartner's 2011 Magic Quadrant for social customer relationship management (CRM). Read this now to learn what challenges are cropping up in CRM, how social media is affecting CRM strategies and what the future of social CRM looks like. 
(EGUIDE) READ ABSTRACT |

Your September Issue of Information Security Magazine– Readers’ Choice Awards by Information Security Magazine

September 2010 - (Free Research)
In this month’s issue we provide our 5th annual Readers’ Choice Awards for the best security products in the market. We’ve talked with over 1,500 Information Security readers to find what their favorite products are and why. Read through to see which ones take the gold. 
(EGUIDE) READ ABSTRACT |

Social, integrated sales performance management is the key to future success by Oracle Corporation

May 2013 - (Free Research)
In this white paper, learn about the new opportunities that the marriage of social collaboration, CRM, and performance management spark. Read on to find out why companies that don't adopt social, integrated sales performance management will be at a competitive disadvantage. 
(WHITE PAPER) READ ABSTRACT |

SAP's Mobile State of Mind by SearchSAP

June 2014 - (Free Research)
With Fiori mobile apps and other technologies, SAP says it has simplified enterprise mobility for users. But significant questions remain unanswered. 
(EBOOK) READ ABSTRACT |

Ensuring Success with On-site Testing and Targeting by WebTrends (E-mail this company)

April 2013 - (Free Research)
Your company's website is one of your most valuable assets, so it needs to be as effective, informative, and engaging as possible in order to provide the best customer experience. Turn to this white paper to learn the challenges behind optimizing your site and learn how you can avoid the pitfalls while implementing the most effective processes. 
(WHITE PAPER) READ ABSTRACT |

Improve web content management with mobile marketing by OpenText

January 2012 - (Free Research)
This analyst report discusses how best-in-class businesses have adapted their content for improved mobile marketing. 
(ANALYST REPORT) READ ABSTRACT |

Extra Space Storage Dials Up Sales with inContact & Salesforce CRM by inContact

October 2010 - (Free Research)
This paper describes the benefits Extra Space Storage experienced by combining inContact’s on-demand platform and integrated with customer CRM software from salesforce.com. Read on to learn more about these benefits and learn how your company can experience the same results. 
(CASE STUDY) READ ABSTRACT |

Online Testing for Site Optimization: 101 by WebTrends (E-mail this company)

April 2013 - (Free Research)
Web site optimization can drastically help your business increase conversion rates and bring in revenue, but it is not a simple process. Turn to this informative white paper to learn about the different types and strengths of online testing for site optimization, and determine which process is most effective for your organization. 
(WHITE PAPER) READ ABSTRACT |

Best Practices to Assure High Performance: Optimizing Web Applications in a Web 2.0 World by Gomez

September 2009 - (Free Research)
Faced with rising customer expectations and increasing competitive pressures, Website managers are applying new technologies. In this paper, Gomez will address why traditional “Web page” monitoring is insufficient, how new demands on client-side computing change the performance game, and what the return of the browser wars means for your business. 
(WHITE PAPER) READ ABSTRACT |

CA Wily Customer Experience Manager by CA Technologies.

December 2008 - (Free Research)
Speed time-to-value on your CA Wily Customer Experience Manager (CEM) investment with the CA Wily CEM Rapid Implementation service. By following a set of proven best practices, CA services will accelerate the basic deployment of CA Wily CEM that is tailored to meet your most essential business needs. 
(DATA SHEET) READ ABSTRACT |

Speech Analytics: The Simple Definition by Calabrio, Inc.

June 2011 - (Free Research)
What is "Speech Analytics," exactly, and why is it important? Find out how the latest wave of Speech Analytics offerings are used in call center communication today and what the benefits are. 
(WHITE PAPER) READ ABSTRACT |

The Social Sales Revolution by Salesforce.com

February 2012 - (Free Research)
This e-book examines how some of today’s most successful reps approach social sales. Among others, you’ll meet a wine salesman with almost a million Twitter followers, a global manufacturer who is taking orders on Facebook, and a storage saleswoman who used Twitter and other tools to exceed her quota by 200%. 
(EBOOK) READ ABSTRACT |

Implementing Web Chat: How to Launch, Staff, and Monitor by Citrix Online- GoToAssist

October 2011 - (Free Research)
Read this white paper to learn more about why you should implement web chat into your current customer support operations. 
(WHITE PAPER) READ ABSTRACT |

Closing the Customer Feedback Loop - Improving Customer Loyalty with Action Management by MarketTools, Inc.

January 2011 - (Free Research)
Listening to customers today is a given. This Webinar will explain how companies can improve the customer experience, build loyalty, and deliver real business impact by acting on customer feedback. Attendees will also learn why it’s imperative to take action on the voice of the customer, the benefits of doing so, and the mechanisms that support it. 
(WEBCAST) READ ABSTRACT |

Bonobos Improves Web Site Performance to Gear Up for Cyber Monday by SOASTA, Inc

July 2013 - (Free Research)
Trying to avoid another online retail season riddled with website performance issues, Bonobos CTO Michael Hart turned to SOASTA. Read this informative case study today to learn to learn about the weeks Bonobos spent testing SOASTA CloudTest On-Demand in order to simulate customers going through the entire purchase cycle. 
(WHITE PAPER) READ ABSTRACT |

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