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Defining the 21st Century salesperson by SAP America, Inc.
May 2012 - (Free Research)
This expert white paper from Forrester Research discusses how the role of the sales person has changed in today's digital world and the four types of salespeople in the 21st century.
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Aberdeen Analyst Insight - Social Media & Customer Service: From Listening to Engagement by SAP America, Inc.
October 2012 - (Free Research)
While social media seems to be everywhere, a disappointing number of customer service organizations fully harness the power of social channels. Read this report from the Aberdeen Group to discover key trends in the use of social media for customer service and learn best practices for integrating social channels into CEM.
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Aberdeen Analyst Insight - Social Media & Customer Service: From Listening to Engagement by SAP America, Inc.
October 2012 - (Free Research)
Despite the growing popularity of social media among consumers, many customer service companies are still not harnessing the full potential of social channels. Read this insightful report to learn key trends in the use of social media for customer service and discover best practices for integrating social channels with CEM.
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Growing Market Share in a Highly Competitive Financial Services Industry by Keynote Systems
February 2008 - (Free Research)
Financial services organizations strive to retain existing customers and attract new ones, many are introducing new, enhanced services over the Web. Ensure you are providing the best possible experience by focusing your SLM processes on the end user.
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The Social Customer Engagement Index by SAP America, Inc.
July 2011 - (Free Research)
This white paper provides the results of a survey of industry professionals about how they were using social channels to engage customers from a service perspective. Learn how you can leverage these findings to transform your own efforts to integrate social and traditional methods of communication with your customers.
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Converting Service Calls into Sales with Real-Time Offer Management by SAP America, Inc.
July 1967 - (Free Research)
Banks, utilities, retailers, and the like are taking advantage of incoming calls and Web visits to make offers to existing customers. In this paper learn how with real-time offer management applications, can help leverage customer information.
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Drive Your Business With Predictive Analytics by SAS Institute Inc.
June 2012 - (Free Research)
This paper outlines what predictive analytics is and how it can benefit your organization. Read this invaluable resource now to learn about predictive modeling techniques, predictive analytics applications in marketing, the effect it can have on customer relationship management (CRM), customer loyalty and retention, and so much more.
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What's your Customer Experience Advantage? by SAP America, Inc.
March 2011 - (Free Research)
SAP Insider Article covering new SAP CRM innovations which help companies empower their employees, substantially improve the customer experience, and thereby achieve a competitive advantage.
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Enhancing the Customer Experience with Loyalty Management by SAP America, Inc.
April 2009 - (Free Research)
By implementing loyalty programs that are integrated across sales, service, and marketing - across all channels of interaction - a firm can greatly enhance the customer experience, increase customer retention, and foster development of a community of people who serve as advocates for the business.
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Public complaints case study by SAS Institute Inc.
March 2013 - (Free Research)
With large volumes of data pouring into the Hong Kong Efficiency Unit's call center, they needed a way to manage this information and provide excellent customer service. Read this brief case study to see how they leveraged a visual analytics platform to take more effective action and make better decisions.
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Leveraging SAP Enterprise Support Services: A Journey to Lowering Costs by SAP America, Inc.
June 2010 - (Free Research)
Hear from Ross Wainwright, Executive Vice President, SAP Field Services, and Greg Pike, Senior Vice President, SAP Active Global Support and gain insight into the cost-saving and problem-solving services that have the biggest impact, where and how SAP customers should begin using these services.
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Tips from the Trade – Competing on Web Analytics by SAS Institute Inc.
August 2009 - (Free Research)
The online channel has been one of the more successful areas of business during these economic times, but most businesses are still behind when it comes to web analytics. Watch this webcast to also learn the overall best practices and the future needs within online analytics.
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Best Practices in Complex Equipment Manufacturing, Sales, and Service by SAP America, Inc.
January 2009 - (Free Research)
This paper gives a brief overview of the SAP® solutions used by manufacturers of complex products and equipment to differentiate themselves from the competition through superior-value products and services against low-cost global providers.
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Customers, Not Cars, Now Drive Auto Importer’s Strategy by SAP America, Inc.
July 2011 - (Free Research)
This case study spotlights Colmobil Corp., one of Israel's leading importer and distributor of cars, trucks and buses, and their experience reorganizing their business around customers instead of vehicles. Inside, discover the tools they used to help them with this transformation, as well as the impressive results.
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