Using interactive media such as Webinars can help marketers effectively balance quality with quantity when it comes to lead generation. Download the white paper to learn more. 

Find out how 3,637 marketers responded to tough questions about their open, click and conversion rates. Also, find out which tests work best, what's not working, list growth strategies and how email budgets are changing for 2007. Invite your entire team to attend – attendance for this Webcast is free! 

This report, the second in a series of studies looking at the impact emerging online applications have on B2B technology marketing, finds that blogs and Real Simple Syndication (RSS) are catching on more quickly than previously thought. 

This white paper discusses the advantages of packed software solutions. Inside, learn how this straightforward approach can achieve faster overall results with less risk and increased consistency. 

Read this data sheet to learn how you canreap all the benefits of Platform as a Service (PaaS) with the world's leading database capabilities, RESTful Web Service access to your data, a powerful declarative development and deployment environment for custom applications, a platform for deploying packaged business applications, and powerful security. 

Recent research by SiriusDecisions has shown that the average B2B organization actually utilizes only 6 % of the leads generated per year. If you're like many sales and marketing professionals, the time and money you will spend on online lead generation and management in 2004 will not yield the results you're looking for. 

View the slides presented in the "New Research: How to Improve Your B2B Email Marketing Results in 2007" Webcast and find out how 3,637 marketers responded to tough questions about their open, click and conversion rates. Also, find out which tests work best, what's not working, list growth strategies and how email budgets are changing for 2007. 

Through this year-long series of whitepapers and webinars, independent analyst Ben Kepes will be building a cloud computing curriculum designed for technologists and non-technical users alike. 

The BlackBerry Widget Packager v1.0 is a tool that allows web developers to package their web assets into BlackBerry Widgets. 

This week’s Computer Weekly kicks off our Buyer's Guide to private cloud. It also contains our RSA conference coverage of the latest IT security trends and the future for Microsoft's Trustworthy Computing initiative. And we discuss the role of apprenticeships in encouraging more young people to work in IT. 

Learn how your company can change from a lead generation business model to a dynamic lead development process in this joint Webcast from SiriusDecisions and KnowledgeStorm. 

Do you ever wonder how potential buyers view the strategic approaches and tactics you commonly use to entice them? In this Webcast, KnowledgeStorm and SiriusDecisions present the results of a new research study that examine the efficacy of demand creation. 

IBM WebSphere CloudBurst Appliance is a private cloud appliance that improves the speed and efficiency of the collaborative application life-cycle management process. Beyond the cost efficiency benefits, the goal of using this appliance is to speed up development and testing cycles and improve the quality of the application. Read on to learn more.