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The Importance of Measuring ROI: The Indicator of Business and IT Performance by SAP AG December 29, 2008 - (Free Research) A disciplined IT performance measurement program is critical not only for business growth but also for economic viability. This paper provides a framework for a Return on IT (ROIT™) methodology and discusses how to deploy it within a company's business processes.  (WHITE PAPER) READ ABSTRACT |

Understanding Data Governance ROI: A Compliance Perspective by DataFlux Corporation July 24, 2009 - (Free Research) This paper discusses the role of data governance programs in supporting compliance efforts, and presents an ROI formula you can use in those circumstances where it's important to quantify the value of data governance efforts.  (WHITE PAPER) READ ABSTRACT |

KnowledgeStorm Webinars: Business Technology Marketing Benchmarks: 2006-2007 Data and Trends by KnowledgeStorm Webinars (E-mail this company) August 29, 2006 - (Free Research) Find out what 1,900 B2B marketers in software, hardware and technology services industries revealed about what works for lead generation. Invite your entire team to view this free Webcast and learn about business-to-business email and search engine marketing strategies.  (WEBCAST) READ ABSTRACT |

Getting the Most From Your Marketing Events: The ROI of In-Person Seminars, Trade Shows, and Webinars by Citrix Online November 18, 2009 - (Free Research) This paper discusses the results of a recent survey of marketers using different types of events in the marketing mix, offers quantitative formulae for calculating your own event marketing ROI, and offers guidance for marketers and organizations to create and optimum event marketing strategy.  (WHITE PAPER) READ ABSTRACT |

Business Technology Marketing Benchmarks: 2006-2007 Data and Trends by KnowledgeStorm Webinars (E-mail this company) August 29, 2006 - (Free Research) Find out what 1,900 B2B marketers in software, hardware and technology services industries revealed about what works for lead generation. Supplement this report with the webinar titled "KnowledgeStorm Webinars: Business Technology Marketing Benchmarks: 2006-2007 Data and Trends" and learn about B2B e-mail and search engine marketing strategies.  (ANALYST REPORT) READ ABSTRACT |

9 Management Practices for Exceptional Webinars by Citrix Online August 19, 2009 - (Free Research) This new white paper examines Webinar effectiveness at driving lead generation and outlines 9 best practices for using Webinars in a cohesive lead-generation campaign.  (WHITE PAPER) READ ABSTRACT |

Lead Generation and Management: Online Strategies and Best Practices by KnowledgeStorm Webinars (E-mail this company) June 15, 2004 - (Free Research) Recent research by SiriusDecisions has shown that the average B2B organization actually utilizes only 6 % of the leads generated per year. If you're like many sales and marketing professionals, the time and money you will spend on online lead generation and management in 2004 will not yield the results you're looking for.  (WEBCAST) READ ABSTRACT |

How to Market and Sell Services with Webinars by Citrix Online November 10, 2009 - (Free Research) This webcast reveals strategies to create a winning webinar program. It offers proven tactics to get more leads and sales from your marketing budget.  (WEBCAST) READ ABSTRACT |

How to Market and Sell Services with Webinars by Citrix Online June 01, 2009 - (Free Research) This new Quantum Leap Marketing white paper explores how to successfully market and sell services with Webinars so that you get maximum mileage out of your marketing budget.  (WHITE PAPER) READ ABSTRACT |

Overall Approach To Data Quality ROI by SAP AG June 02, 2009 - (Free Research) Data quality is an elusive subject that can defy measurement and yet be critical enough to derail any single IT project, strategic initiative, or even a company as a whole. This paper from Business Objects examines an overall approach to data quality ROI including 6 key steps to help you realize tangible ROI on your data quality initiative.  (WHITE PAPER) READ ABSTRACT |

Measuring The Business Value of IT by SAP AG September 25, 2006 - (Free Research) Discover how to efficiently measure projected business value, increase the ROI of your SAP investments, and improve the overall worth of your IT initiative with a consistent methodology for both business and IT users.  (WHITE PAPER) READ ABSTRACT |

Delivering Quality Leads, Not Just Quantity: The Interactive Value of Webinars by Citrix Online December 01, 2008 - (Free Research) Using interactive media such as Webinars can help marketers effectively balance quality with quantity when it comes to lead generation. Download the white paper to learn more.  (WHITE PAPER) READ ABSTRACT |

The ROI of Data Governance: A Revenue Generation Perspective by DataFlux Corporation June 2008 - (Free Research) Read this whitepaper to learn more about data governance, and when it is appropriate to measure data efforts with ROI or other metrics. Learn about an ROI calculator of data governance and how to test assumptions about data.  (WHITE PAPER) READ ABSTRACT |

Using Webinars to Engage Prospects by Citrix Online August 2009 - (Free Research) View this on-demand Webinar to hear Ken Molay, president of Webinar Success, share tips to help you prepare and deliver Webinars that build enthusiasm among prospects, leading to easier sales communications and higher conversion percentages.  (WEBCAST) READ ABSTRACT |

What Causes Webinar Attendees to Bail by Citrix Online August 2009 - (Free Research) Download this new MarketingSherpa study to discover the leading causes for attendees to drop out of Webinars and what you can do to sharpen your presentations.  (WHITE PAPER) READ ABSTRACT |

Measuring the ROI of ERP in SMB: Keeping ERP Projects Alive When You Need Them the Most by SAP AG March 2009 - (Free Research) This report serves as a roadmap to small to midsize businesses (SMBs) for realizing the maximum Return on Investment (ROI) from ERP implementations.  (WHITE PAPER) READ ABSTRACT |

Measuring Return on Investment of Real-time Feedback Analytics by MarketTools, Inc. November 2009 - (Free Research) This white paper demonstrates how Real-time Feedback Analytics (RFA) has very high ROIs, even under conservative estimates, both in absolute terms and relative to the many productivity investments.  (WHITE PAPER) READ ABSTRACT |

A Guide To CRM ROI by Relavis Corporation August 2009 - (Free Research) The purpose of this paper is to provide a foundation for building, analyzing and interpreting a return on investment (ROI) model for your customer relationship management initiative.  (WHITE PAPER) READ ABSTRACT |

ROI Calculators: Requirements-Driven Quality by IBM November 2009 - (Free Research) Check out these three ROI calculators for estimates on your return on investment using one or more IBM solutions.  (ASSESSMENT TOOL)

CA ARCserve® Backup r12.5 ROI Calculator by CA November 2009 - (Free Research) CA ARCserve Backup unites innovative data deduplication technology, powerful storage resource management (SRM) reporting and robust security measures. Use this ROI calculator to find out how much your organization can save with ARCserve.  (ASSESSMENT TOOL) READ ABSTRACT |

Justifying Your Technology Investments Through ROI by KnowledgeStorm Webinars (E-mail this company) April 2004 - (Free Research) As budgets stay tight and finance professionals become more involved in technology buying decisions, be better prepared to defend your business case through the use of financial metrics and Return on Investment (ROI) calculators.  (WEBCAST) READ ABSTRACT |

New Research: How to Improve Your B2B Email Marketing Results in 2007 by KnowledgeStorm Webinars (E-mail this company) January 2007 - (Free Research) Find out how 3,637 marketers responded to tough questions about their open, click and conversion rates. Also, find out which tests work best, what's not working, list growth strategies and how email budgets are changing for 2007. Invite your entire team to attend – attendance for this Webcast is free!  (WEBCAST) READ ABSTRACT |

Presentation Transcript: The Secret to Maximizing Virtualization ROI in the Dynamic Data Center by Akorri November 2009 - (Free Research) This presentation transcript details an approach to optimize your virtualized infrastructure performance. Learn how to leverage key performance indicators and cross-domain analytics to plan for future capacity demands and improve service levels. Discover the secret to managing your VMware infrastructure performance for optimal resource utilization.  (PRESENTATION TRANSCRIPT) READ ABSTRACT |

The Secret to Maximizing Virtualization ROI in the Dynamic Data Center by Akorri November 2009 - (Free Research) This webcast details an approach to optimize your virtualized infrastructure performance. Learn how to leverage key performance indicators and cross-domain analytics to plan for future capacity demands and improve service levels. Discover the secret to managing your VMware infrastructure performance for optimal resource utilization.  (WEBCAST) READ ABSTRACT |

Podcast- The Secret to Maximizing Virtualization ROI in the Dynamic Data Center by Akorri November 2009 - (Free Research) This podcast details a strategy to optimize your virtualized infrastructure performance. Get answers on how to leverage key performance indicators and cross-domain analytics to plan for future capacity demands and improve service levels. Discover the secret to managing your VMware infrastructure performance for optimal resource utilization.  (PODCAST) READ ABSTRACT |

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