Find out what 1,900 B2B marketers in software, hardware and technology services industries revealed about what works for lead generation. Supplement this report with the webinar titled "KnowledgeStorm Webinars: Business Technology Marketing Benchmarks: 2006-2007 Data and Trends" and learn about B2B e-mail and search engine marketing strategies. 

This report, the second in a series of studies looking at the impact emerging online applications have on B2B technology marketing, finds that blogs and Real Simple Syndication (RSS) are catching on more quickly than previously thought. 

This podcast will focus on the content of a new KnowledgeStorm research report, the second in a series of studies looking at the impact emerging online applications have on B2B technology marketing. The research finds that blogs and Real Simple Syndication (RSS) are catching on more quickly than previously thought. 

This Webcast, presented by MarketingSherpa and KnowledgeStorm, presents findings from MarketingSherpa's new report: "IT Marketing Benchmark Guide 2005-2006: Data for B-to-B Software, Hardware & Services Marketers." Learn what IT marketers revealed about their results and budgets and real-life numbers to help benchmark lead generation plans. 

Access this case study to see how Lawyers at Duncan & Craig LLP expanded their use of BlackBerry® smartphones beyond daily communications to track the time spent on the phone or sending emails to clients for billing purposes. 

This presentation document by MarketingSherpa and KnowledgeStorm, presents findings from MarketingSherpa's new report: "IT Marketing Benchmark Guide 2005-2006: Data for B-to-B Software, Hardware & Services Marketers." Learn what IT marketers revealed about their results and budgets and real-life numbers to help benchmark lead generation plans. 

In this week’s Computer Weekly, we mark the 10th anniversary of Microsoft’s Bill Gates announcing the Trustworthy Computing initiative, and ask if it has made IT more secure. We look at what Oracle’s latest developments mean for its software users running rivals’ servers, and conclude our Buyer’s Guide to IT consumerisation. Download the issue now. 

SiriusDecisions has commissioned a new research study to examine the efficacy of demand creation - from the point of view of prospects and customers you are spending millions of dollars to communicate with. Read this executive summary of our Demand Creation webinar to find out which tactics are viewed most favorably in b-to-b marketplace. 

Learn how your company can change from a lead generation business model to a dynamic lead development process in this joint Webcast from SiriusDecisions and KnowledgeStorm. 

This white paper explores the butterfly effect of poor data quality on CRM, ERP, billing, data warehouse, and other enterprise systems. 

When Bill Green spelled out his vision for Accenture in a rare interview shortly after taking over as chief executive six years ago, he said the company would “dream up and build services so powerful and so exceptional that they will be required to compete in any industry, from financial services to manufacturing”. 

This paper examines an array of solutions for SAP customers to optimize the Order-to-Cash processes in ways that contain costs and achieve optimum organizational efficiency, high customer retention and successful cash management.