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KnowledgeStorm Advertising Overview: Build Brand Awareness among Technology Buyers by KnowledgeStorm, Inc (E-mail this company) June 05, 2007 - (Free Research) If you're looking to build awareness and consideration of your brand among technology buyers that rely on KnowledgeStorm, our advertising solutions will help you reach your target audience.  (ANALYST REPORT) READ ABSTRACT |

Facebook’s Best Kept Secret: Building Conversions and Revenue with Ads for Fans by WebTrends (E-mail this company) April 12, 2013 - (Free Research) With over 800 million Facebook users to potentially see your message, you need to capitalize on the marketing opportunity that Facebook ads presents. Read this white paper to better understand targeted ads for fans, and for advice on creating a strategy for successfully driving traffic, tracking campaign activity, and increasing conversions.  (WHITE PAPER) READ ABSTRACT |

Beating Web Application Security Threats by Thawte Inc. March 18, 2010 - (Free Research) The rapid increase in usage, development and complexity of Web applications has created new opportunities for companies that employ them and hackers who attack them. This handbook delivers up-to-date information on security threats to Web 2.0 and rich Internet applications and expert advice on how to avoid those threats.  (EBOOK) READ ABSTRACT |

Expert Tips for Performance Testing by Neustar® March 19, 2012 - (Free Research) As you're well aware, Web applications and architectures have become very complex, making performance testing equally as difficult to navigate. Read this expert e-guide to learn about the types of testing that exist for Web applications and the best strategies to use when it comes to measuring performance.  (EGUIDE) READ ABSTRACT |

Podcast: Emerging Media Series II: Blogs and Real Simple Syndication Report by KnowledgeStorm, Inc (E-mail this company) September 2006 - (Free Research) This podcast will focus on the content of a new KnowledgeStorm research report, the second in a series of studies looking at the impact emerging online applications have on B2B technology marketing. The research finds that blogs and Real Simple Syndication (RSS) are catching on more quickly than previously thought.  (PODCAST) READ ABSTRACT |

The End of Advertising as We Know It by IBM Line of Business February 2008 - (Free Research) Based on IBM global surveys of more than 2,400 consumers and 80 advertising experts, we see four change drivers shifting control within the industry. Find out more by downloading this IBM white paper.  (WHITE PAPER)

A realist's guide to building bottom line revenue and customer loyalty with social CRM by SugarCRM Inc. October 2011 - (Free Research) Is social CRM just hype or is it really worth your business's time? Read this eBook from SearchCRM.com for expert advice.  (EBOOK)

How to Include Advertising in Your Windows 8 apps by Microsoft March 2013 - (Free Research) Many developers turn to advertising in order to keep their applications free of charge, but creating relevant, engaging ads is a challenging endeavor. Download this informative webcast to learn how you can use advertising in your Windows 8 apps to help monetize your apps, and learn about a software development kit custom-made for this process.  (WEBCAST) READ ABSTRACT |

Roadmap for Effective Performance Monitoring at a Reduced Cost by Neustar® February 2010 - (Free Research) This document provides a roadmap for web delivery teams to reduce operational expenditures, and shows how to improve the effectiveness of critical information required for decision-making for Internet services.  (WHITE PAPER) READ ABSTRACT |

SSL Certificate Management: Common Mistakes and How to Avoid Them by Thawte Inc. February 2013 - (Free Research) This expert E-Guide explores the most common SSL certificate management mistakes that can set the stage for a Web application exploit, and offers key advice for avoiding these errors – read on to learn more now.  (EGUIDE) READ ABSTRACT |

Podcast: Emerging Media Series, Issue Two: Blogs and Real Simple Syndication Report by KnowledgeStorm Webinars (E-mail this company) September 2006 - (Free Research) This podcast will focus on the content of a new KnowledgeStorm research report, the second in a series of studies looking at the impact emerging online applications have on B2B technology marketing. The research finds that blogs and Real Simple Syndication (RSS) are catching on more quickly than previously thought.  (PODCAST) READ ABSTRACT |

Emerging Media Series: How Blogs and Real Simple Syndication (RSS) Impact B2B Technology Purchase Decisions by KnowledgeStorm Webinars (E-mail this company) September 2006 - (Free Research) This report, the second in a series of studies looking at the impact emerging online applications have on B2B technology marketing, finds that blogs and Real Simple Syndication (RSS) are catching on more quickly than previously thought.  (ANALYST REPORT) READ ABSTRACT |

Emerging Media Series: How Blogs & Real Simple Syndication (RSS) Impact B2B Technology Purchase Decisions by KnowledgeStorm, Inc (E-mail this company) September 2006 - (Free Research) This report, the second in a series of studies looking at the impact emerging online applications have on B2B technology marketing, finds that blogs and Real Simple Syndication (RSS) are catching on more quickly than previously thought.  (ANALYST REPORT) READ ABSTRACT |

Employing the most effective advertising in a changing market by Sprint April 2011 - (Free Research) In today’s highly competitive and crowded marketplace, reaching your target audience with information and compelling brand messaging is more critical than ever before. Advertising has long been viewed as the key to generating mindshare among consumers for products and services.  (WHITE PAPER) READ ABSTRACT |

Comcast’s cable advertising division empowers their 1,500 associate sales force with an Alteryx intranet market analysis and advertising and support application by Alteryx, Inc. January 2011 - (Free Research) Comcast Spotlight wanted all of its sales professionals to have immediate access to user-defined market analyses, without having to involve a trained research analyst. Alteryx designed a web-based solution, SpotKnowledge, which enabled increased functionality, accuracy, and faster turn-around times on analysis and reporting.  (CASE STUDY) READ ABSTRACT |

What Customers Want: Tips for Creating and Marketing a Social Catalog by Oracle Corporation September 2012 - (Free Research) This white paper begins by explaining how social commerce and social catalogs differ from traditional advertising and online product catalogs. Also included are seven tips for creating and marketing an effective social catalog for your brand.  (WHITE PAPER) READ ABSTRACT |

CRM and Social Media by Infor December 2012 - (Free Research) Leveraging social media as part of your marketing strategy has obvious benefits, but you need the right strategy to experience all of them! This helpful resource answers questions about the why and how of social CRM, and offers five key guidelines for an effective social media strategy.  (WHITE PAPER) READ ABSTRACT |

Addressing Outlook Security Concerns and Preparing Mobile Users for an Exchange Migration by Thawte Inc. May 2011 - (Free Research) Users enticed by the ability to check email at a glance increasingly log onto Exchange 2010 remotely and cause new security risks. This expert e-guide from SearchExchange.com explains how to address these Outlook security concerns by creating a buffer zone between your internal network and the Internet.  (EGUIDE) READ ABSTRACT |

Nine Real-World Results from Testing and Targeting by WebTrends (E-mail this company) April 2013 - (Free Research) In today's wired world, you must make sure your website is optimized for optimal ROI and sales.  Check out this white paper to learn about the business case of web site optimization, and learn from nine brief success stories of businesses across all sectors.  (WHITE PAPER) READ ABSTRACT |

The Business Case for Outside-In Data Center Security by IBM May 2013 - (Free Research) Discover how taking an outside-in data center approach for securing your mission-critical web applications can provide the protection IP-based defenses and next-generation firewalls cannot.  (WHITE PAPER) READ ABSTRACT |

When Words Won’t Do, Show Your Story: 7 Tips from Leading Companies For Online Video Marketing. by Limelight Networks, Inc. February 2013 - (Free Research) This white paper illustrates the importance of video to drive audience engagement and interaction.  Learn best practices, key tips, and essential elements of online video marketing.  (WHITE PAPER) READ ABSTRACT |

Removing Internet Anonymity Barriers with IP Intelligence by Digital Element January 2008 - (Free Research) NetAcuity IP Intelligence technology provides an excellent way to non-invasively gather new intelligence about the online universe, and Digital Element delivers the de facto standard in IP Intelligence.  (WHITE PAPER) READ ABSTRACT |

Expert Ebook: Mastering PCI by Information Security Magazine Sponsored by: Breach, Cisco, Fiberlink, Rapid7, Sentrigo, Solidcore, Thawte, Tripwire, and Utimaco August 2008 - (Free Research) This eBook gives expert advice on successfully achieving PCI compliance, by selecting the right auditor and implementing new requirements into your company's IT infrastructure. Read this book and learn how to master PCI compliance.  (BOOK) READ ABSTRACT |

jQuery on Rails (The Real Ones) by The Ajax Experience January 2009 - (Free Research) The talk examines how to develop and enterprise solution for leveraging a diverse server-side framework portfolio and deliver a consistent experience to end users.  (PODCAST) READ ABSTRACT |

Addressable Advertising Opportunities for Network Operators by Motorola, Inc. December 2008 - (Free Research) This paper provides an overview of advanced advertising opportunities and outlines Motorola's commitment to targeted video advertising.  (WHITE PAPER) READ ABSTRACT |

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